Bibliographic citations
Perez, C., Uscamayta, M. (2018). Propuesta de un plan de capacitación de objeciones de ventas para incrementar las ventas en una empresa editorial del rubro escolar en el distrito de San Borja, 2018 [Trabajo de suficiencia profesional, Universidad Privada del Norte]. https://hdl.handle.net/11537/14380
Perez, C., Uscamayta, M. Propuesta de un plan de capacitación de objeciones de ventas para incrementar las ventas en una empresa editorial del rubro escolar en el distrito de San Borja, 2018 [Trabajo de suficiencia profesional]. PE: Universidad Privada del Norte; 2018. https://hdl.handle.net/11537/14380
@misc{sunedu/4110268,
title = "Propuesta de un plan de capacitación de objeciones de ventas para incrementar las ventas en una empresa editorial del rubro escolar en el distrito de San Borja, 2018",
author = "Uscamayta Aranda, Miguel Angel",
publisher = "Universidad Privada del Norte",
year = "2018"
}
ABSTRACT Modern and competitive enterprises have managed to develop effective business practices, seek to dominate the market with coverage and greater participation where sales have a leading role, in that sense made training your staff and in this case to the sellers. Therefore, the publishing companies for the school category must hold a sales management that give the expected results. Each time directors and teachers of private schools are trained and are better informed, forcing sellers from publishers for the school category be able, having greater and better arguments to acquit sales objections. This thesis of professional sufficiency general objective is to determine the proposed a plan of training of sales objections to increase sales in a publishing enterprise of the school sector in the District of San Borja, 2018. Obtaining the 8% increase in sales as a result. KEYWORDS: Plan of training, sales objections, increase sales, Vendors, sales.
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