Bibliographic citations
Cubas, Y., Linares, P. (2018). Uso de base de datos para contribuir en la negociación de importaciones de paneles solares entre los años 2016 al 2018 en Gruming Perú S.A.C. de Lima – Trujillo, 2018 [Tesis, Universidad Privada del Norte]. https://hdl.handle.net/11537/14899
Cubas, Y., Linares, P. Uso de base de datos para contribuir en la negociación de importaciones de paneles solares entre los años 2016 al 2018 en Gruming Perú S.A.C. de Lima – Trujillo, 2018 [Tesis]. PE: Universidad Privada del Norte; 2018. https://hdl.handle.net/11537/14899
@misc{sunedu/4109139,
title = "Uso de base de datos para contribuir en la negociación de importaciones de paneles solares entre los años 2016 al 2018 en Gruming Perú S.A.C. de Lima – Trujillo, 2018",
author = "Linares Calderón, Piero Elí",
publisher = "Universidad Privada del Norte",
year = "2018"
}
ABSTRACT This thesis report is focused on determining how the use of database contributes to the negotiation of imports of solar panels of the company Gruming Perú S.A.C. between the years 2016 and 2018, which was taken as a case study, with the purpose of confirming that the commercial intelligence tool used in the company has been useful and to reveal that the training in this type of tools can generate a positive impact within the reality of this company, which is dedicated to the importation of various telecommunications-related products. In order to carry out the investigation and validate the hypothesis presented in the second chapter, guided interviews were applied to those involved in the process of importing and negotiating solar panels in Gruming Perú S.A.C., the verification of imports documentation of polycrystalline solar panels of 250 watts, and the database provided by the company, which shows the most important factors for them. The methodology used is detailed in the third chapter of this research. In the fourth chapter, we appreciate the results obtained after applying the interviews and documentary review, these results are detailed according to the specific objectives initially presented. In chapter Five, the hypothesis is validated according to the results obtained in the previous chapter, in contrast to the showed information by other authors, present in the theoretical framework of the investigation. The conclusions are shown on the last section of this report, followed by recommendations to the company and the future readers. It also shows the references of the authors that has served as the basis for the research carried out, as well as the annexes that include the validation of the tool used, the notes of the guided interviews applied to the General manager, as well as the manager of Imports of the company, the invoices that evidence the imports made between the years 2016 to 2018, the databases elaborated by the company, and finally, the photographic evidence of the visit made to the company, as well as photographs of the Interview applied to both the General manager and the import manager in the company. KEY WORDS: Foreign trade, imports, commercial intelligence, database, negotiation.
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