Bibliographic citations
Túllume, C., Gutierrez, E. (2018). Estrategias de marketing y las ventas del bazar central del ejército del Peru - 2016 [Tesis, Universidad Inca Garcilaso de la Vega]. http://repositorio.uigv.edu.pe/handle/20.500.11818/2394
Túllume, C., Gutierrez, E. Estrategias de marketing y las ventas del bazar central del ejército del Peru - 2016 [Tesis]. : Universidad Inca Garcilaso de la Vega; 2018. http://repositorio.uigv.edu.pe/handle/20.500.11818/2394
@misc{sunedu/2915780,
title = "Estrategias de marketing y las ventas del bazar central del ejército del Peru - 2016",
author = "Gutierrez Ticona, Edwin",
publisher = "Universidad Inca Garcilaso de la Vega",
year = "2018"
}
The present research has as general objective how to apply Marketing Strategies positively influence the Sales of the Central Bazaar of the Army - 2016. This research consists of analyzing and evaluating Marketing Strategies and Sales of the Central Army Bazaar of Peru - 2016, in order to know the viability and profitability and then formulate the proposed solution. Also to publicize the strengths, weaknesses, opportunities and threats of the institution to execute the investment for the expansion and modernization of the Central Bazaar of the Peruvian Army. With these results obtained in the feasibility and profitability analysis, to be able to use the techniques of budget, capital and the development of a marketing plan for the improvement and growth of the Central Bazaar of the Peruvian Army
This item is licensed under a Creative Commons License