Citas bibligráficas
Panduro, C., Valdivia, A., Pretell, M., La, B. (2017). Planeamiento estratégico para la industria peruana de tecnología de información y comunicación (TIC) [Pontificia Universidad Católica del Perú]. http://hdl.handle.net/20.500.12404/9027
Panduro, C., Valdivia, A., Pretell, M., La, B. Planeamiento estratégico para la industria peruana de tecnología de información y comunicación (TIC) []. PE: Pontificia Universidad Católica del Perú; 2017. http://hdl.handle.net/20.500.12404/9027
@mastersthesis{sunedu/2660881,
title = "Planeamiento estratégico para la industria peruana de tecnología de información y comunicación (TIC)",
author = "La Rosa Mayta, Beatriz",
publisher = "Pontificia Universidad Católica del Perú",
year = "2017"
}
The Information and Communication Technologies's development (ICT) and their use around worldwide, have generated changes in habits and customs people’s and have opened opportunities to create and generate new ways for doing global business. Today, no borders for trade. Today, the whole world is the market and ICT, the means to reach it. Given the increasing decline in extractive activities, ICTs are positioned as one of the most effective alternatives to achieve the levels of development, profitability and employability that our country requires to increase competitiveness towards 2027, transforming the country into the best reference in Latin American in this industry. The development of the present paper allowed to determine the potential of the industry and the gaps that must be covered to reach the success. The first chapter shows the current situation of Peru in relation to ICT, the second chapter shows the vision, mission, values and ethic’s code. Onwards, and using the strategic planning’s methodology, the internal and external analysis are developed, the matrices that clarify this analysis, establishing long and short term goals and the strategies necessary to reach them, indicating the monitoring tools and control to finally declare the conclusions and recommendations. The ICT, are undoubtedly an industry that must be developed for the potential positive impact on the nation’s welfare
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