Citas bibligráficas
Urbina, H., Saldarriaga, M., Antón, E., Ancajima, J. (2013). Plan estratégico de la industria de la panela en el departamento de Piura [Pontificia Universidad Católica del Perú]. http://hdl.handle.net/20.500.12404/4591
Urbina, H., Saldarriaga, M., Antón, E., Ancajima, J. Plan estratégico de la industria de la panela en el departamento de Piura []. PE: Pontificia Universidad Católica del Perú; 2013. http://hdl.handle.net/20.500.12404/4591
@mastersthesis{sunedu/2657331,
title = "Plan estratégico de la industria de la panela en el departamento de Piura",
author = "Ancajima Condore, Jorge Luis",
publisher = "Pontificia Universidad Católica del Perú",
year = "2013"
}
This strategic plan has the purpose of to propose strategies that allow to propitiate the development of the panela in Piura's Department, in such a way that for the year 2017 Piura will be recognized by the capacity of his farmers to produce panela with standard high places of quality, by means of the utilization of technologies that raise the productivity and help to improve the quality of life of the community. To come to this result there have appeared aims that will have to weigh the growth of short and long term, which will have to go accentuating a growth supported of this industry, the same one that still develops with empirical procedures and without major technological development, but that possesses a potential high place of growth, particularly for the geography, the climate and availability of resources. Though it is true that still one cannot compete for volume, as India and Colombia do it, Piura's panela is positioning on markets of major exigency as a product of high quality, and that possesses the integrity of his vitamins and minerals, obtaining attributes that raise the quality of our product. On the other hand, there have been identified strategies that will allow a growth and development, so much in volume and quality this industry. The industry try to develop by means of the collaboration of national and foreign entities, in such a way that they provide an integral growth of the industry, and which generate value to producers and company, the same one that this immersed to this product of a traditional way and culturally, allowing us to develop a planning that allows the economic and social growth of the producers of the above mentioned industry
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