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Alva, A., (2020). Plan de negocios para la empresa B2B Soluciones Industriales S.A.C. [Trabajo de investigación, Universidad Tecnológica del Perú]. https://hdl.handle.net/20.500.12867/3291
Alva, A., Plan de negocios para la empresa B2B Soluciones Industriales S.A.C. [Trabajo de investigación]. PE: Universidad Tecnológica del Perú; 2020. https://hdl.handle.net/20.500.12867/3291
@mastersthesis{renati/806260,
title = "Plan de negocios para la empresa B2B Soluciones Industriales S.A.C.",
author = "Alva Fructuoso, Alejandro Marcial",
publisher = "Universidad Tecnológica del Perú",
year = "2020"
}
Title: Plan de negocios para la empresa B2B Soluciones Industriales S.A.C.
Authors(s): Alva Fructuoso, Alejandro Marcial
Advisor(s): Soto Vásquez, Duber Enrique
Keywords: Empresas industriales; Plan de negocio
OCDE field: https://purl.org/pe-repo/ocde/ford#5.02.04
Issue Date: 2020
Institution: Universidad Tecnológica del Perú
Abstract: El Perú, el país de las oportunidades , tiene una brecha de infraestructura de más 160,000 millones de dólares, como déficit de infraestructura, lo cual está previsto hacia el año 2025, un nivel de inversión alrededor del 40% y esto constituye una enorme oportunidad para el crecimiento y desarrollo de nuevos negocios en el sector industrial. La inversión en infraestructura, esta proyectado a la construcción de carreteras, puentes, túneles viales, obras de agua y alcantarillado, centrales hidroeléctricas, etc., demandando por lo tanto las empresas y los proyectos, proveedores que brinden soluciones a sus requerimientos, que lleguen a satisfacer totalmente las necesidades de los clientes industriales.
En este contexto, considerando el período de Gobierno del Presidente Pedro Pablo Kuczynski (2016-2018), el Proyecto de investigación del Plan de Negocios de la empresa B2B Soluciones Industriales, significa la creación de un nuevo modelo de negocios, que se basa en el amplio conocimiento del mercado industrial por más de 20 años, desarrollando un Know How del sector, conociendo muy cerca de las necesidades y requerimientos de los mismos, desde sus centros de operaciones, a lo largo del territorio nacional; asimismo tiene como soporte el uso y aplicación de la ingeniería y tecnología, logrando brindar productos y servicios, para satisfacer los más exigentes requerimientos del sector industrial. Principalmente una de las unidades de negocios, esta constituida por la fabricación de elementos y estructuras metálicas; es decir materiales siderúrgicos (aceros) transformados en productos finales, para usos o aplicaciones diversas. También otras de las unidades de negocios lo constituyen los servicios, que significan transformar perfiles y planchas de aceros, en otros productos finales.
Para la implementación del Proyecto del Plan de Negocios, se disponen de Recursos Gerenciales, los cuales tienen la capacidad ejecutiva; además del conocimiento del mercado de proveedores y clientes, asimismo el conocimiento técnico de los procesos de transformación de los aceros y otros materiales, para la obtención de productos y servicios finales, con el propósito de la satisfacción total de los clientes, asegurando el sostenimiento y crecimiento del negocio.
Por otro lado, el mercado industrial, es fuente de oportunidades de negocios, donde los clientes se encuentran concentrados geográficamente, proporcionando negocios de alto valor económico y margen de rentabilidad muy atractivos, generando valor para los clientes externos, internos y grupos de interés.
Finalmente de la evaluación económica y financiera del Plan de Negocios, el proyecto proporciona un Valor Actual Neto positivo y favorable, haciendo viable la factibilidad de este proyecto de negocios.
The Perú, country of opportunities, it has an infrastructure gap of more than 160.000 millions of dollars, as a infrastructure deficit, which is planned for the year 2025, an investment level of around 40% and this constitutes an enormous opportunity for the growth and development of new businesses in the industrial sector. The investment in infrequent, is projected to the construction of roads, bridges, road tunnels, water and sewerage works, hydroelectric plants, etc., therefore demanding companies and projects, providers that toast solutions to their requirements, that they totally reach the needs of the industrial customers. In this context, considering the period of government of President Pedro Pablo Kuczynski (2016-2018), the research project of the business plan of the B2B company industrial solutions, means the creation of a new business model, which is based on the extensive knowledge of the industrial market, for more than 20 years, developing a Know How of the sector, getting to know their needs and requirements very closely, from their operations centers, through the national territory, it also has as a support the use and application of the engineering and technology, achieving to toast products and services to satisfy the more demanding requirements of the industrial sector. Mainly one of the business units is constituted by the manufacture of elements and metal structures, that is to say steelmakers materials (steels) transformed into final products for diverse uses or applications. Also, one of the business units is constituted by services, that means transform profiles and steel plates, into final products. For the implementation of the Business Plan Project, management resources are arranged, which have executive capacity; in addition to the knowledge of the market suppliers and customers, also the technical knowledge of the transformation processes of the steels and other materials, to obtain products and final services, with the purpose of total customer satisfaction, ensuring the sustainability satisfaction and business growth. On the other hand, the industrial market is a source of business opportunities, where customers are geographically concentrated, providing businesses with high economic value and very attractive profit margin, generating value for external, internal customers and stakeholders. Finally, from the economic and financial evaluation of the business plan, the project provides a positive and favorable net present value, making feasible the feasibility on this business project.
The Perú, country of opportunities, it has an infrastructure gap of more than 160.000 millions of dollars, as a infrastructure deficit, which is planned for the year 2025, an investment level of around 40% and this constitutes an enormous opportunity for the growth and development of new businesses in the industrial sector. The investment in infrequent, is projected to the construction of roads, bridges, road tunnels, water and sewerage works, hydroelectric plants, etc., therefore demanding companies and projects, providers that toast solutions to their requirements, that they totally reach the needs of the industrial customers. In this context, considering the period of government of President Pedro Pablo Kuczynski (2016-2018), the research project of the business plan of the B2B company industrial solutions, means the creation of a new business model, which is based on the extensive knowledge of the industrial market, for more than 20 years, developing a Know How of the sector, getting to know their needs and requirements very closely, from their operations centers, through the national territory, it also has as a support the use and application of the engineering and technology, achieving to toast products and services to satisfy the more demanding requirements of the industrial sector. Mainly one of the business units is constituted by the manufacture of elements and metal structures, that is to say steelmakers materials (steels) transformed into final products for diverse uses or applications. Also, one of the business units is constituted by services, that means transform profiles and steel plates, into final products. For the implementation of the Business Plan Project, management resources are arranged, which have executive capacity; in addition to the knowledge of the market suppliers and customers, also the technical knowledge of the transformation processes of the steels and other materials, to obtain products and final services, with the purpose of total customer satisfaction, ensuring the sustainability satisfaction and business growth. On the other hand, the industrial market is a source of business opportunities, where customers are geographically concentrated, providing businesses with high economic value and very attractive profit margin, generating value for external, internal customers and stakeholders. Finally, from the economic and financial evaluation of the business plan, the project provides a positive and favorable net present value, making feasible the feasibility on this business project.
Link to repository: https://hdl.handle.net/20.500.12867/3291
Discipline: Administración de Empresas
Grade or title grantor: Universidad Tecnológica del Perú. Facultad de Administración y Negocios
Grade or title: Maestro en Administración de Empresas
Register date: 10-Nov-2020
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