Citas bibligráficas
Vereau, L., (2020). Uso de aplicación móvil y su impacto en la satisfacción del visitante al Conjunto Monumental de Belén, Cajamarca, 2019 [Tesis, Universidad Privada del Norte]. https://hdl.handle.net/11537/23771
Vereau, L., Uso de aplicación móvil y su impacto en la satisfacción del visitante al Conjunto Monumental de Belén, Cajamarca, 2019 [Tesis]. PE: Universidad Privada del Norte; 2020. https://hdl.handle.net/11537/23771
@misc{renati/524005,
title = "Uso de aplicación móvil y su impacto en la satisfacción del visitante al Conjunto Monumental de Belén, Cajamarca, 2019",
author = "Vereau Aguilera, Luis Jose",
publisher = "Universidad Privada del Norte",
year = "2020"
}
The Belen Monumental Complex of the city of Cajamarca is one of the main touristic centers of the region. However, over the years it has preserved, almost undaunted, the way in which its content is displayed. This investigation takes as starting point this affirmation and raises to analyze the impact that can be generated using a mobile application on the satisfaction of the visitors to this tourist complex. For the development of the application, a combination of SCRUM and GDT methodology was used. All the collected data was analyzed by SPSS software. A series of questions was applied to visitors, obtaining that almost all visitors indicated a higher level of satisfaction than that obtained during the pre-research stage. Obtaining a direct relationship between the satisfaction of the visitor and the use of the mobile application.
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