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Flor, R., (2021). Reestructuración y diseño de nuevos perfiles para el área de ventas de repuestos en la compañía Divemotor [Universidad de Lima]. https://hdl.handle.net/20.500.12724/14024
Flor, R., Reestructuración y diseño de nuevos perfiles para el área de ventas de repuestos en la compañía Divemotor []. PE: Universidad de Lima; 2021. https://hdl.handle.net/20.500.12724/14024
@misc{renati/501763,
title = "Reestructuración y diseño de nuevos perfiles para el área de ventas de repuestos en la compañía Divemotor",
author = "Flor Baldeon, Richard Vinder",
publisher = "Universidad de Lima",
year = "2021"
}
Título: Reestructuración y diseño de nuevos perfiles para el área de ventas de repuestos en la compañía Divemotor
Autor(es): Flor Baldeon, Richard Vinder
Asesor(es): Mendoza Mendoza, Carlos Héctor
Palabras clave: Sales management; Automobile dealers; Corporate reorganizations; Gestión de ventas; Concesionarios de automóviles; Reorganización de empresas
Campo OCDE: https://purl.org/pe-repo/ocde/ford#2.11.04
Fecha de publicación: 2021
Institución: Universidad de Lima
Resumen: The purpose of this document is to demonstrate an applied research study in the Divemotor
company, this is done through a process improvement in the Central Region Spare Parts
area, identifying the factors that affect non-compliance with the annual budget,
productivity, reprocessing, teamwork, staff turnover and the work environment.
As a general situation, it can be seen that the company is in a growth sector in Peru,
in terms of unit sales, this in turn has had an impact on the sale of spare parts, encouraging
the appearance of companies that have seen an excellent opportunity to do business with
end customers, through only the sale of auto parts. At this juncture, it is extremely
necessary for the area to review the spare parts sales process, specifically the assignment
of customers in each of the sales channels, consequently the assignment of the customer
to each seller, in addition to the team selection process of sales by the Human Resources.
To start with the improvement study, the environment in which the company is
located will be analyzed, as well as its organizational structure and internal processes, in
this way it will be easier to detect through the indicators that are used to evaluate what is
happening inside and outside the company, in order to find areas for improvement.
Knowing this, the next step is to select the processes that have the greatest influence on
these indicators, the same ones that will be sought to improve.
Finding the opportunities for improvement makes it possible to propose the most
convenient solution alternatives, which should include most, or all, of the options found.
After that, a qualitative and quantitative analysis is carried out to identify the best
proposal.
When obtaining the solution to improve the processes, the engineering of this is
presented to be able to start it with the support of the methods learned in the industrial
engineering career. Then, each phase of the implementation process is detailed with its
goals and objectives.
Finally, the feasibility of the solution is verified through an economic and financial
evaluation, taking into consideration the critical indicators of the spare parts sales
business.
xii
With all this, the aim is to support the successful design and implementation of f the
restructuring and redesign of the profiles that was carried out in the spare parts area in the
automotive company, Divemotor. This improvement allowed the management of the area
to be carried out more efficiently, through the application of industrial engineering tools.
Enlace al repositorio: https://hdl.handle.net/20.500.12724/14024
Disciplina académico-profesional: Ingeniería Industrial
Institución que otorga el grado o título: Universidad de Lima. Facultad de Ingeniería y Arquitectura
Grado o título: Ingeniero Industrial
Jurado: Ruiz Ruiz, Marcos; Urbina Rivera, Car los Medardo
Fecha de registro: 10-sep-2021
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