Citas bibligráficas
Azabache, R., Dávila, L. (2013). Propuesta de un plan de negocios para la exportación de productos de la empresa Textil Confecciones Sagui SAC al mercado Venezolano [Tesis, Universidad Privada del Norte]. https://hdl.handle.net/11537/1365
Azabache, R., Dávila, L. Propuesta de un plan de negocios para la exportación de productos de la empresa Textil Confecciones Sagui SAC al mercado Venezolano [Tesis]. PE: Universidad Privada del Norte; 2013. https://hdl.handle.net/11537/1365
@misc{renati/421045,
title = "Propuesta de un plan de negocios para la exportación de productos de la empresa Textil Confecciones Sagui SAC al mercado Venezolano",
author = "Dávila Guevara, Liliana Emperatriz",
publisher = "Universidad Privada del Norte",
year = "2013"
}
ASBTRACT Nowadays, the traditional and non-traditional textiles – garments have great export potential, due to the quality presented by these products worldwide. One of these traditional products are t-shirts made of cotton for men or women under the national tariff line 6109100039 For this reason, this research aims to design an export business plan for the company Confecciones Sagui SAC in order to take advantage to the opportunities of the Venezuelan market. Since Venezuela is a market of great interest to our traditional products, even if it lost that market in 2009 are now recovering steadily .The increase in exports from Peru to Venezuela reflects the increase of tariff nontraditional export sector. The importance of this study is to promote future exports for the company Confecciones Sagui SAC with the aim of generating profits for the company representative and well, the increase in employment. We did an analysis of competitiveness and export supply to the company, the company strategically analyzed, studied the variables affecting the export process (trade policies, potential competitors and importer demand), we developed a marketing plan in the Venezuelan market management and finally realize business export and financial analysis for the next five years. The results of this study determined that design a business export plan to the company Confecciones Sagui SAC allows the company to make good use to the Venezuelan market opportunities for their products.
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