Citas bibligráficas
Luna, A., Rioja, Á. (2024). Factores de supervivencia secular en las empresas del sector terciario en el Perú desde finales del siglo XX hasta inicios del XXI [Tesis, Universidad Peruana de Ciencias Aplicadas (UPC)]. http://hdl.handle.net/10757/673621
Luna, A., Rioja, Á. Factores de supervivencia secular en las empresas del sector terciario en el Perú desde finales del siglo XX hasta inicios del XXI [Tesis]. PE: Universidad Peruana de Ciencias Aplicadas (UPC); 2024. http://hdl.handle.net/10757/673621
@misc{renati/417063,
title = "Factores de supervivencia secular en las empresas del sector terciario en el Perú desde finales del siglo XX hasta inicios del XXI",
author = "Rioja Morquencho, Álvaro De Jesús",
publisher = "Universidad Peruana de Ciencias Aplicadas (UPC)",
year = "2024"
}
The objective of this thesis was to identify which have been the predominant factors that have allowed the secular survival of companies in the tertiary sector in Peru from the end of the 20th century to the beginning of the 21st century. To develop the research, information was collected through the documentary collection technique, for which the sources were those investigations that were linked to our variable; likewise, as an addition, using the interview technique, representatives of secular companies were consulted, and important information was obtained about the sustainability over time of century-old companies. When the information obtained was synthesized, it was possible to know that the contributing factors for the secular survival in our country have been: diversification, innovation and strategies to adapt to change; concluding that the most predominant factor of the aforementioned was innovation, through the automation of processes which began with the mechanization of activities and with the advancement of science over time, it has currently reached the use massive internet allowing the digitization of data to develop remote online work; these activities have made business competitiveness viable, contributing to optimizing quality in the provision of services, in response to the also innovative demand from clients.
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