Citas bibligráficas
Días, T., Vega, E. (2016). Mejora del proceso de entrega de las tarjetas de crédito de un banco en la zona norte de Lima – Metropolitana [Tesis, Universidad Privada del Norte]. https://hdl.handle.net/11537/10833
Días, T., Vega, E. Mejora del proceso de entrega de las tarjetas de crédito de un banco en la zona norte de Lima – Metropolitana [Tesis]. PE: Universidad Privada del Norte; 2016. https://hdl.handle.net/11537/10833
@misc{renati/414054,
title = "Mejora del proceso de entrega de las tarjetas de crédito de un banco en la zona norte de Lima – Metropolitana",
author = "Vega Laverio, Elisabeth Marleny",
publisher = "Universidad Privada del Norte",
year = "2016"
}
ABSTRACT Current professional proficiency thesis has been developed in order to display a proposal of improvement in decrease process in the category of TC credit cards not pick up or not collect at Agencia del Banco. The placement of credit cards are asset products and has a line of credit for which customers uses as a method of payment, not cash, in accepted on commercial establishments and / or as a cash arrangement according to need of each client. Currently, in the Division Comercial, there are some deficiency in placement on their credit cards, which directly impact in accomplish of the credit card targets for different reasons. Among of them, we can refer to the non-locate of the customer at his address for the delivery of the credit card, the lack of accurate and clear information from the Costumer Sales when explaining the fees and commissions generated by card of credit; delay in the submit and delivery of the plastic to the agency, causing the increase of cards blocked by security measures when exceeding the limit of time to collect or deliver. Methodology used for the development of the current research is supported in the tools of Gestión Efectiva División Comercial like the: Reloj Comercial, Tablero TC, Embudo TC. Also with the follow integral tracking tool up - Processes and Flows. The integration of these commercial tools made it possible to reverse the card desertion as well as the improvement of operating margins at Agencia de Lima Norte, as well as the future improvement on market´s size. KEYWORDS: division commercial area, processes and flows, market´s size, costumer sales.
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