Citas bibligráficas
Rojas, (2010). Estudio de prefactibilidad para la implementación de una panificadora exportadora de pan de algas [Tesis, Universidad Privada del Norte]. https://hdl.handle.net/11537/59
Rojas, Estudio de prefactibilidad para la implementación de una panificadora exportadora de pan de algas [Tesis]. PE: Universidad Privada del Norte; 2010. https://hdl.handle.net/11537/59
@misc{renati/401125,
title = "Estudio de prefactibilidad para la implementación de una panificadora exportadora de pan de algas",
author = "Rojas Vera Laura Katherine",
publisher = "Universidad Privada del Norte",
year = "2010"
}
This project was born as on alternative to the Chilean state's concern because food has become a very important element in quality of life people is, as well as the prevention of common diseases. Today, diseases are not because of infection, but cardiovascular diseases, cancer, diabetes, osteoporosis and other closely related to diet. For that reason it an exhaustive research has been conducted, it aims to enter the Chilean market, as Chile is the biggest bread consumer in the region, only behind Germany in the world, specifically the city of Santiago de Chile. The consuming market which the project is led family groups made up of people between 03 and 69 years old family ABC1 status are C3. Chile is the most open economy in Latin America due to its numerous free trade agreements with both countries as first world economies in developing countries, its exports and imports represent about 83% of its GDP. On the other hand, the most important aspects as competition, indicating the possibility of market access have little brand recognition, that is why consumer trends are more like the product, achieving a rapid introduction to the market to be a quality product. The access will be through brokers, who will achieve a quick and easy introduction to the Chilean market (supermarkets) because of their knowledge. The project is initial investment is $ 24,927.76 which will be used to purchase Fixed Assets, Intangible Assets for $ 12,463.57 will be required, also will need a working capital of $ 22,199.12. 30% of this investment will be financed through. The recovery period is the second month of the third year. In this sense the project is financially and economically viable, with a FNPV 56,911.62, ENPV 56,854.22, EIRR of 26.50%, which generates profits.
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