Citas bibligráficas
Vicuña, A., (2020). Gestión de la comunicación interna y el clima organizacional para generar compromiso laboral [Trabajo de investigación, Universidad Peruana de Ciencias Aplicadas (UPC)]. http://hdl.handle.net/10757/653887
Vicuña, A., Gestión de la comunicación interna y el clima organizacional para generar compromiso laboral [Trabajo de investigación]. PE: Universidad Peruana de Ciencias Aplicadas (UPC); 2020. http://hdl.handle.net/10757/653887
@misc{renati/393003,
title = "Gestión de la comunicación interna y el clima organizacional para generar compromiso laboral",
author = "Vicuña Solari, Alexandra",
publisher = "Universidad Peruana de Ciencias Aplicadas (UPC)",
year = "2020"
}
Faced with the current panorama of uncertainty due to the coronavirus pandemic, organizations have been forced to adapt their communication content and strategies to the high information needs of their different audiences to maintain their commitment to the organization. This research proposes the analysis of the management of corporate internal communication and the organizational climate to understand the development of their work commitment in a company that manufactures and sells household appliances. The reason for this lies in the recent findings on the relationship of happiness perceived and generated in the work environment and its possible relationship with the commitment of employees to the company, as well as the relationship of internal communication with the construction of a positive perceived organizational climate. The methodology used will be qualitative, since the relationship between internal communication and the organizational climate will be analyzed, two highly relevant intangible aspects in terms of labor relations from the perspective of the collaborators, who will be the interviewees.
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