Citas bibligráficas
Bozzo, F., (2019). Reconfiguración de la jerarquía visual de los elementos gráficos en personas con discromatopsia [Trabajo de investigación, Universidad Peruana de Ciencias Aplicadas (UPC)]. http://hdl.handle.net/10757/651606
Bozzo, F., Reconfiguración de la jerarquía visual de los elementos gráficos en personas con discromatopsia [Trabajo de investigación]. PE: Universidad Peruana de Ciencias Aplicadas (UPC); 2019. http://hdl.handle.net/10757/651606
@misc{renati/390168,
title = "Reconfiguración de la jerarquía visual de los elementos gráficos en personas con discromatopsia",
author = "Bozzo Muro, Fiorella",
publisher = "Universidad Peruana de Ciencias Aplicadas (UPC)",
year = "2019"
}
The objective of this investigation was to determine how the perceptual anomaly of color reconfigures the visual hierarchy. Therefore, the hypothesis that was raised was that using contrast in other graphic elements, in addition to color, will allow the graphic to be better perceived by people with dyschromatopsia. The methodology used was, first the questionnaire to obtain the percentage of the media most consumed by the sample. Second, the Sirius Checklist was adapted according to the criteria that met Wong’s design fundamentals. In this way, data was collected on the design elements that allow people with dyschromatopsia to perceive the visual product more effectively. The results showed that people with dyschromatopsia do not present differences in perception regarding the logo of the analysed website and the compressibility of the photographs. However, they show differences between 16,7% and 33,3% in terms of the readability of the text, the blank areas, the correct use of visual space, the icons, the sections of the page, the amount of informative content and textures. In conclusion, it was possible to confirm that there are other visual elements, in addition to color, that people with dyschromatopsia take into account to interpret the information on the website elcomerio.pe. Both, the information overload and a clean interface without visual noise are relevant elements that contribute to make the graphic better perceived by people with dyschromatopsia compared to people without perceptual color abnormalities.
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