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Díaz, P., Lozada, L., Quiroz, G., Sánchez, T., Santa, J. (2018). Mascotas estudios [Trabajo de investigación, Universidad Peruana de Ciencias Aplicadas (UPC)]. http://hdl.handle.net/10757/624759
Díaz, P., Lozada, L., Quiroz, G., Sánchez, T., Santa, J. Mascotas estudios [Trabajo de investigación]. PE: Universidad Peruana de Ciencias Aplicadas (UPC); 2018. http://hdl.handle.net/10757/624759
@misc{renati/367442,
title = "Mascotas estudios",
author = "Santa Cruz Sandoval, Jorge",
publisher = "Universidad Peruana de Ciencias Aplicadas (UPC)",
year = "2018"
}
Título: Mascotas estudios
Autor(es): Díaz Folch, Pamela; Lozada Rivera, Lizter; Quiroz Abarca, Geraldine; Sánchez Valera, Tito; Santa Cruz Sandoval, Jorge
Asesor(es): Nakandakare Patrocinio, Tadashi Raúl
Palabras clave: Creación de empresas; Mascotas; Fotografía; Administración de Empresas; Santiago de Surco (Lima, Perú : Distrito)
Fecha de publicación: 17-jul-2018
Institución: Universidad Peruana de Ciencias Aplicadas (UPC)
Resumen: La industria de artículos y servicios para mascotas ha crecido y variado de manera sostenible en los últimos años. Tendencias, manera de pensar y sentir, concientización en el cuidado de los animales han generado que la industria cambie y crezca, ya que, la percepción que tenían las personas de los animales de compañía ha pasado de ser solo la de una simple mascota a la de tener un integrante más en el ámbito familiar. Es por esta razón, que nos decidimos por una idea de negocio que integrará la manera de percibir y sentir del cliente con el trato hacia la mascota dando un producto que evoque sentimientos de carencia, como por ejemplo un recuerdo. La idea es crear un estudio fotográfico exclusivo para mascotas que permita tener una alternativa para los dueños que buscan inmortalizar momentos y vínculos sentimentales entre los integrantes de su familia con fotos auténticas y genuinas que reflejen y perennizar el gran amor que le tienen a sus mascotas. Este servicio personalizado permitirá atender de manera adecuada y confortable en un ambiente apropiado que permita el desenvolvimiento natural de la familia y la mascota sacando el mayor provecho al tiempo que duren las sesiones.
Recent years, the industry of articles and services for pets has grown and varied sustainable. Trends, way of thinking and feeling, awareness in the care of animals have caused the industry to change and grow, since the perception that people had of pets has gone from being just that of a simple pet to the of having one more member in the family environment. That is the reason what we decided on a business idea that would integrate the way of perceiving and feeling of the client with the treatment of the pet giving a product that evokes feelings of lack, such as a memory. Our idea is to create an exclusive photographic studio for pets that allows an alternative for the owners that seek to immortalize moments and sentimental bonds between the members of their family with authentic and genuine photos that reflect and perpetuate the great love they have for their pets. This personalized service will allow us to attend adequately and comfortably in an appropriate environment that allows the natural development of the family and the pet, making the most of the time during the session.
Recent years, the industry of articles and services for pets has grown and varied sustainable. Trends, way of thinking and feeling, awareness in the care of animals have caused the industry to change and grow, since the perception that people had of pets has gone from being just that of a simple pet to the of having one more member in the family environment. That is the reason what we decided on a business idea that would integrate the way of perceiving and feeling of the client with the treatment of the pet giving a product that evokes feelings of lack, such as a memory. Our idea is to create an exclusive photographic studio for pets that allows an alternative for the owners that seek to immortalize moments and sentimental bonds between the members of their family with authentic and genuine photos that reflect and perpetuate the great love they have for their pets. This personalized service will allow us to attend adequately and comfortably in an appropriate environment that allows the natural development of the family and the pet, making the most of the time during the session.
Enlace al repositorio: http://hdl.handle.net/10757/624759
Disciplina académico-profesional: Administración de Empresas
Institución que otorga el grado o título: Universidad Peruana de Ciencias Aplicadas (UPC). División de Estudios Profesionales para Ejecutivos (EPE)
Grado o título: Bachiller en Administración de Empresas
Fecha de registro: 12-dic-2018
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