Citas bibligráficas
Angulo, S., Peña, J., Rivera, S., Rojas, M. (2018). Servicio de delivery de comida casera y saludable con el sabor de casa “La tomate” [Trabajo de investigación, Universidad Peruana de Ciencias Aplicadas (UPC)]. http://hdl.handle.net/10757/624708
Angulo, S., Peña, J., Rivera, S., Rojas, M. Servicio de delivery de comida casera y saludable con el sabor de casa “La tomate” [Trabajo de investigación]. PE: Universidad Peruana de Ciencias Aplicadas (UPC); 2018. http://hdl.handle.net/10757/624708
@misc{renati/367348,
title = "Servicio de delivery de comida casera y saludable con el sabor de casa “La tomate”",
author = "Rojas Tacuchi, Minelly Elizabeth",
publisher = "Universidad Peruana de Ciencias Aplicadas (UPC)",
year = "2018"
}
In the present business proposal, we present "LA TOMATE". The service we offer consists of bringing our customers a homemade and healthy meal with the mum’s recipe , at the time the client requests it. The client chosen as a segment, are people with a homely lifestyle, who enjoy home-prepared food, with a family recipe and high quality ingredients. The ones who work and demand this service in the comfort of their workplace and the schedule they have organised for lunch. For this first stage, we have focused on people who work in the district of San Isidro and who have an average age between 25 to 50 years. • Our objective is to offer them: • A homemade and healthy menu. • At the time they request. • At a competitive price. • With a differentiated presentation. Nowadays, there are restaurants that offer a menu, but the main problem is that when cooking in quantity, they often lose the characteristics of homemade food such as seasoning, low levels of fat, use of good quality supplies, etc. We will take advantage of technology, using social networks, advertising in work centers to make ourselves known and we will receive orders by the phone (fixed or mobile), WhatsApp, text message, etc. The service will be done via delivery, which will be done by positioning ourselves in a strategic place where our distributors can have a base point for picking up lunches.
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