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Flores, J., Shapiama, L. (2020). Plan de negocios boutique movil queen fashion, ciudad Iquitos, 2020 [Trabajo de suficiencia profesional, Universidad Científica del Perú]. http://hdl.handle.net/20.500.14503/1136
Flores, J., Shapiama, L. Plan de negocios boutique movil queen fashion, ciudad Iquitos, 2020 [Trabajo de suficiencia profesional]. PE: Universidad Científica del Perú; 2020. http://hdl.handle.net/20.500.14503/1136
@misc{renati/192548,
title = "Plan de negocios boutique movil queen fashion, ciudad Iquitos, 2020",
author = "Shapiama del Castillo, Linda",
publisher = "Universidad Científica del Perú",
year = "2020"
}
Título: Plan de negocios boutique movil queen fashion, ciudad Iquitos, 2020
Autor(es): Flores Sinti, Janelly; Shapiama del Castillo, Linda
Asesor(es): Alvan Mori, Enrique
Palabras clave: Unidad Movil; Prendas de Vestir; Tallas; Mobile unit; Clothing; Sizes
Campo OCDE: https://purl.org/pe-repo/ocde/ford#5.02.00
Fecha de publicación: 18-nov-2020
Institución: Universidad Científica del Perú
Resumen: El presente plan de negocios se encuentra en el rubro comercio, dedicado a la venta de prendas de vestir y accesorios de damas, con diseños, modelos de actualidad y en distintas tallas, en una unidad móvil que llegue a todos los lugares de la ciudad de Iquitos.
El plan de marketing ha determinado una demanda creciente por los servicios delivery en todos los sectores, los clientes desean adquirir productos en la comodidad de su hogar, negocio o empresa. La herramienta a utilizar son las redes sociales, la empresa creará un fan page.
El aprovisionamiento de los productos y accesorios a comercializar se darán en la ciudad de Lima, con proveedores ya identificados, se adquirirán directamente con los fabricantes. Se establecieron procesos cortos y eficientes, que buscan satisfacer las necesidades de los clientes.
El plan de recurso humano ha considerado políticas claras para el trato a los colaboradores, los cuales gozarán de todos los beneficios sociales que otorga una microempresa, se respetarán la jornada laboral de 8 horas y se contará con contrato con todos.
En cuanto al plan económico y financiero, los estados financieros fueron proyectados para tres años y los ratios financieros son positivos, el Valor actual neto (VAN) es positivo, la Tasa interna de retorno (TIR), es atractiva y el Índice beneficio costo es atractivo, lo que demuestra la viabilidad del negocio.
The present business plan is in the commerce sector, dedicated to the sale of women's clothing and accessories, with designs, current models and in different sizes, in a mobile unit that reaches all places in the city of Iquitos. The marketing plan has determined a growing demand for delivery services in all sectors, customers want to purchase products in the comfort of their home, business or company. The tool to use are social networks, the company will create a fan page. The supply of the products and accessories to be marketed will take place in the city of Lima, with suppliers already identified, they will be acquired directly with the manufacturers. Short and efficient processes were established, which seek to meet the needs of customers. The human resource plan has considered clear police officers for the treatment of employees, who will enjoy all the social benefits granted by a microenterprise, the 8-hour workday will be respected and will have a contract with everyone. Regarding the economic and financial plan, the financial statements were projected for three years and the financial ratios are positive, the Net Present Value (NPV) is positive, the Internal Rate of Return (IRR) is attractive and the Cost Benefit Index is attractive, demonstrating the viability of the business.
The present business plan is in the commerce sector, dedicated to the sale of women's clothing and accessories, with designs, current models and in different sizes, in a mobile unit that reaches all places in the city of Iquitos. The marketing plan has determined a growing demand for delivery services in all sectors, customers want to purchase products in the comfort of their home, business or company. The tool to use are social networks, the company will create a fan page. The supply of the products and accessories to be marketed will take place in the city of Lima, with suppliers already identified, they will be acquired directly with the manufacturers. Short and efficient processes were established, which seek to meet the needs of customers. The human resource plan has considered clear police officers for the treatment of employees, who will enjoy all the social benefits granted by a microenterprise, the 8-hour workday will be respected and will have a contract with everyone. Regarding the economic and financial plan, the financial statements were projected for three years and the financial ratios are positive, the Net Present Value (NPV) is positive, the Internal Rate of Return (IRR) is attractive and the Cost Benefit Index is attractive, demonstrating the viability of the business.
Enlace al repositorio: http://hdl.handle.net/20.500.14503/1136
Disciplina académico-profesional: Contabilidad y Finanzas; Turismo y Hoteleria
Institución que otorga el grado o título: Universidad Científica del Perú. Facultad de Negocios
Grado o título: Contadora Pública; Licenciada en Turismo y Hoteleria
Jurado: Pérez Santillán, Jorge; Correa Álvarez, Dalila Crescencia; García Vílchez, Magaly
Fecha de registro: 4-feb-2021
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