Bibliographic citations
Quispe, R., (2018). Evaluación de la competitividad de una empresa privada para la exportación de mango fresco a Los Ángeles - California en el año 2017 [Tesis, Universidad Privada del Norte]. https://hdl.handle.net/11537/14244
Quispe, R., Evaluación de la competitividad de una empresa privada para la exportación de mango fresco a Los Ángeles - California en el año 2017 [Tesis]. PE: Universidad Privada del Norte; 2018. https://hdl.handle.net/11537/14244
@misc{renati/1682613,
title = "Evaluación de la competitividad de una empresa privada para la exportación de mango fresco a Los Ángeles - California en el año 2017",
author = "Quispe Lázaro, Roberto Emiliano",
publisher = "Universidad Privada del Norte",
year = "2018"
}
The objective of this research is to determine the level of competitiveness of a private company in the Piura region for the export of fresh mango to Los Angeles through the Porter Diamond model; to determine the level of competitiveness of a company. It is through this method that we will determine the competitiveness of a private company for the export of fresh mango to the United States. For data collection, the company was visited to apply the information collection instrument (survey), based on what was observed, a hypothesis of a competitive association was determined As a result of surveying the 18 members of the company in order to measure the competitiveness indicators, it was possible to determine that it is competitive, but with deficiencies in some indicators that we call critical points. Then, the competitiveness results of the private company were compared with that of SUNSHINE EXPORT, a leading company in the export of fresh mangos and derivatives during the last 5 years, considering it one of the best export possibilities and the leading model of export competitiveness of fresh mango. and derivatives. Finally, the critical points were reinforced through recommendations that will allow the company to be competitive in the export of fresh mango.
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.