Citas bibligráficas
Cruz, A., (2023). Estrategias de internacionalización para la pequeña empresa Industrias Hadelsa E. I. R. L.- Lima, 2023 [Tesis, Universidad Privada del Norte]. https://hdl.handle.net/11537/36315
Cruz, A., Estrategias de internacionalización para la pequeña empresa Industrias Hadelsa E. I. R. L.- Lima, 2023 [Tesis]. PE: Universidad Privada del Norte; 2023. https://hdl.handle.net/11537/36315
@misc{renati/1680565,
title = "Estrategias de internacionalización para la pequeña empresa Industrias Hadelsa E. I. R. L.- Lima, 2023",
author = "Cruz Jahuira, Andrea Lizbeth",
publisher = "Universidad Privada del Norte",
year = "2023"
}
Internationalization had a very relevant role in business since it guaranteed the growth and improvement of a company's investments to obtain greater prestige and opportunities in the foreign market. The small company Industrias Hadelsa E.I.R.L. He had a desire to expand his sales to foreign markets in order to increase his sales. However, he was unaware of the internationalization processes. That is why internationalization strategies were proposed based on the orientation of SMEs. In this research, the objective was to determine what were the internationalization strategies proposed for the small company Industrias Hadelsa E.I.R.L., 2023., based on previous studies. The type of research is applied with a qualitative approach. The checklist was used as a data collection instrument validated by 4 experts on the subject. Various internationalization strategies were proposed, through the results it was observed that the company Industrias Hadelsa E.I.R.L. I only applied some of them, it was also proposed that Direct Export was the most suitable form of internationalization for the company studied. Finally, it is concluded that internationalization strategies provide business opportunities through competitive advantages. Likewise, this study was considered as an internationalization plan tool, since it was feasible for any small company to apply it according to its requirements.
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