Citas bibligráficas
Ríos, N., Silva, V. (2019). Las publicaciones controversiales de influencers: análisis semiótico de las reacciones de los usuarios en redes sociales [Universidad de Lima]. https://hdl.handle.net/20.500.12724/12793
Ríos, N., Silva, V. Las publicaciones controversiales de influencers: análisis semiótico de las reacciones de los usuarios en redes sociales []. PE: Universidad de Lima; 2019. https://hdl.handle.net/20.500.12724/12793
@misc{renati/1442595,
title = "Las publicaciones controversiales de influencers: análisis semiótico de las reacciones de los usuarios en redes sociales",
author = "Silva Peter, Valeria Nicole",
publisher = "Universidad de Lima",
year = "2019"
}
The general objective of the research is to understand how the content of an influencer (public figure) becomes controversial due to the behavior and reactions of users of social networks such as Facebook. Within the research, the first specific objective will be to describe the speech of influencers and Facebook users in order to explain the development of the phenomenon to become controversial. Then, Facebook users' reactions will be analyzed to identify the elements of the influencers' discourse that stood out. Finally, we will proceed to understand the reasons that encouraged the behavior of Facebook users and generated the debate after the publication through their messages.
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