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Zegarra, D., (2022). Matatexto: un podcast sobre literatura [Universidad de Lima]. https://hdl.handle.net/20.500.12724/17766
Zegarra, D., Matatexto: un podcast sobre literatura []. PE: Universidad de Lima; 2022. https://hdl.handle.net/20.500.12724/17766
@misc{renati/1436596,
title = "Matatexto: un podcast sobre literatura",
author = "Zegarra Jara, Diego Alonso",
publisher = "Universidad de Lima",
year = "2022"
}
Título: Matatexto: un podcast sobre literatura
Autor(es): Zegarra Jara, Diego Alonso
Asesor(es): Rivadeneyra Olcese, Carlos Vidal
Palabras clave: Reading promotion; Literary criticism; Podcasts; Promoción de la lectura; Crítica literaria
Campo OCDE: https://purl.org/pe-repo/ocde/ford#5.08.00
Fecha de publicación: 2022
Institución: Universidad de Lima
Resumen: Matatexto es un podcast literario que fomenta la cultura lectora, difunde el pensamiento
crítico literario e induce al público a participar enviando relatos de su autoría, los cuales
fueron narrados y analizados alrededor de los diez episodios que conforman la primera
temporada.
El proyecto se llevó a cabo bajo el formato de conversación junto al poeta, escritor
y docente, César Nieri, quien, a través de su experiencia en las Comunicaciones y las
letras, ayudó a enriquecer el contenido de la propuesta.
Tras sesiones de entrevistas a expertos, se potenciaron los parámetros sonoros y
estéticos, así como la línea gráfica elaborada. Asimismo, luego de un análisis de
resultados estadísticos y retroalimentación obtenidos directamente de la audiencia, se
consiguió crear una comunidad que fue alimentada a través de dos plataformas: Spotify
e Instagram. En la primera, se almacenó el contenido producido; y en la segunda, se invitó
a interactuar al público objetivo.
Matatexto is a literary podcast that fosters reading culture, disseminates literary critical thinking and induces the public to participate by sending stories of its authorship, which were narrated and analyzed around the ten episodes that make up the first season. The project was carried out under the conversation format together with the poet, writer and teacher, César Nieri, who, through his experience in Communications and letters, helped to enrich the content of the proposal. After interview sessions with experts, the sound and aesthetic parameters were enhanced, as well as the elaborated graphic line. Also, after an analysis of statistical results and feedback obtained directly from the audience, it was possible to create a community that was fed through two platforms: Spotify and Instagram. In the first, the content produced was stored; and in the second, the target audience was invited to interact.
Matatexto is a literary podcast that fosters reading culture, disseminates literary critical thinking and induces the public to participate by sending stories of its authorship, which were narrated and analyzed around the ten episodes that make up the first season. The project was carried out under the conversation format together with the poet, writer and teacher, César Nieri, who, through his experience in Communications and letters, helped to enrich the content of the proposal. After interview sessions with experts, the sound and aesthetic parameters were enhanced, as well as the elaborated graphic line. Also, after an analysis of statistical results and feedback obtained directly from the audience, it was possible to create a community that was fed through two platforms: Spotify and Instagram. In the first, the content produced was stored; and in the second, the target audience was invited to interact.
Enlace al repositorio: https://hdl.handle.net/20.500.12724/17766
Disciplina académico-profesional: Comunicación
Institución que otorga el grado o título: Universidad de Lima. Facultad de Comunicación.
Grado o título: Licenciado en Comunicación
Jurado: Rabí Do Carmo, Alonso María; Montauban Bryce, Johanna; Rivadeneyra Olcese, Carlos Vidal
Fecha de registro: 2-mar-2023
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