Citas bibligráficas
Agurto, M., Salas, M. (2025). El pet friendly y su influencia en la felicidad del consumidor del Hotel La Coruña, Piura, 2023 [Tesis, Universidad Privada Antenor Orrego]. https://hdl.handle.net/20.500.12759/54531
Agurto, M., Salas, M. El pet friendly y su influencia en la felicidad del consumidor del Hotel La Coruña, Piura, 2023 [Tesis]. PE: Universidad Privada Antenor Orrego; 2025. https://hdl.handle.net/20.500.12759/54531
@misc{renati/1340851,
title = "El pet friendly y su influencia en la felicidad del consumidor del Hotel La Coruña, Piura, 2023",
author = "Salas Arenas, Marlon Andres",
publisher = "Universidad Privada Antenor Orrego",
year = "2025"
}
In this academic research, the general objective was to determine the influence of pet friendly on the happiness of consumers of the Hotel La Coruña in the City of Piura in 2023; because we sought to contribute and incorporate knowledge and scientific development on pet friendliness and consumer happiness. Likewise, we sought to contribute to the knowledge of the dimensions and indicators that make up the variables studied. From the methodological framework, the research used a correctional contrast design, it was applied, non-experimental and cross-sectional. The sample was made up of 37 consumers from the Hotel La Coruña. The survey was used as a research technique and the questionnaire as a data collection instrument for each study variable. The questionnaire was based on the Likert scale, using five response alternatives; Likewise, for the validation and reliability process, the approval of 3 experts was requested for both questionnaires. The main results showed that 46% of customers state that Pet Friendly is at a medium level on consumer happiness, at the same time at a high level they have 16% of the influence of Pet Friendly on happiness. Therefore, it is concluded that pet friendly influenced at a medium level the happiness of consumers of the Hotel La Coruña located in the city of Piura during the period 2023; Because clients feel greater satisfaction when their pets are well treated during their stay
Este ítem está sujeto a una licencia Creative Commons Licencia Creative Commons