Citas bibligráficas
Cordova, B., (2022). La realidad aumentada en un evento streaming y su realización audiovisual. Caso: Red Bull Batalla de los Gallos Final Internacional 2020 [Tesis, Universidad Peruana de Ciencias Aplicadas (UPC)]. http://hdl.handle.net/10757/668400
Cordova, B., La realidad aumentada en un evento streaming y su realización audiovisual. Caso: Red Bull Batalla de los Gallos Final Internacional 2020 [Tesis]. PE: Universidad Peruana de Ciencias Aplicadas (UPC); 2022. http://hdl.handle.net/10757/668400
@misc{renati/1294487,
title = "La realidad aumentada en un evento streaming y su realización audiovisual. Caso: Red Bull Batalla de los Gallos Final Internacional 2020",
author = "Cordova Cruz, Bryan Alberto",
publisher = "Universidad Peruana de Ciencias Aplicadas (UPC)",
year = "2022"
}
The main objective of this study is to demonstrate the importance of the implementation and its audiovisual realization in a streaming event. In 2020, when covid-19 arrived, the world entered a pandemic, affecting families, companies, etc. In the area of entertainment, events in general were stopped, radically affecting the economy. For this reason, that year the Red Bull company decided to innovate. Despite many restrictions, a great team managed to hold a virtual event, something that had never happened in the rap battle industry. This work is interested in understanding augmented reality in a streaming event, identifying its factors and bases to be used in the realization of the event. The concepts to specify the investigation are based on knowing the process that was involved for the final product of the Red Bull Batalla de los Gallos International 2020.
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