Citas bibligráficas
Mayta, N., (2019). Prospectiva económica de la producción y comercialización de la Cañihua (Chenopodium pallidicaule Aellen) en la región Puno [Tesis, Universidad Nacional Agraria La Molina]. https://hdl.handle.net/20.500.12996/4065
Mayta, N., Prospectiva económica de la producción y comercialización de la Cañihua (Chenopodium pallidicaule Aellen) en la región Puno [Tesis]. : Universidad Nacional Agraria La Molina; 2019. https://hdl.handle.net/20.500.12996/4065
@mastersthesis{renati/1115946,
title = "Prospectiva económica de la producción y comercialización de la Cañihua (Chenopodium pallidicaule Aellen) en la región Puno",
author = "Mayta Barrios, Nury Yaneth",
publisher = "Universidad Nacional Agraria La Molina",
year = "2019"
}
Cañihua (Chenopodium pallidicaule Aellen) is a cultivation with great nutritional contribution for its content of proteins, it can be cultivated up to heights of 4200 MASL. Puno region is the main producer of this cultivation. For this reason, the thesis titled "Economic prospective of the production and marketing of Cañihua in Puno region” was elaborated with the general objective of developing prospective scenarios that allow to promote the production and marketing of Cañihua and its derivatives to improve the income of the producers of Puno region. The thesis specific objectives are to estimate the production costs of Cañihua, estimate the yields, determine the total income and the profitability after the evaluation of production costs, and to design scenarios prospective for the production of Cañihua to propose marketing strategies to increase economic revenue. The methodology used was based on the application of surveys to producers and consumers, interviews with transformers and marketers and then formulate marketing strategies. It was estimated that the total cost of production for a medium technological level is S/. 2, 329.2/ha., with a profitability rate of 41.68 percent for a throughput of 600 Kg/Ha for the 2012-2013 year campaign. Marketing strategies were designed under an optimistic scenario those that were budgeted in the proposed marketing plan for CEPROCA, confirming that the proposed strategies for promotion, distribution, product and price are viable since it obtained a TIR of 28 percent and a VAN of S/. 76,597.8 .
Este ítem está sujeto a una licencia Creative Commons Licencia Creative Commons