Citas bibligráficas
Coblentz, C., Pezo, A. (2024). Estudio de mercado de utensilios de madera para negocios y el hogar, en la ciudad de Iquitos, año 2023 [Tesis, Universidad Científica del Perú]. http://hdl.handle.net/20.500.14503/3116
Coblentz, C., Pezo, A. Estudio de mercado de utensilios de madera para negocios y el hogar, en la ciudad de Iquitos, año 2023 [Tesis]. PE: Universidad Científica del Perú; 2024. http://hdl.handle.net/20.500.14503/3116
@misc{renati/1051924,
title = "Estudio de mercado de utensilios de madera para negocios y el hogar, en la ciudad de Iquitos, año 2023",
author = "Pezo Tong, Alejandro Andre",
publisher = "Universidad Científica del Perú",
year = "2024"
}
The objective of this research was to determine the market for the business of wood products for the home in the city of Iquitos, year 2023; in addition to determining the supply and demand of the business. The research was descriptive, cross-sectional, non-experimental; with a study population of merchants who sell wood products for the office and home and their customers, with a representative sample of 01 businesses and 384 customers. It is concluded that the market for wood-based kitchen utensils is good, with a competitive supply of medium level, however; the demand is low. When performing the hypothesis test, it can be seen that the sig. (bilateral) is < 0.05 (0.01); therefore, the null hypothesis is rejected and the alternative hypothesis is accepted, which indicates that there is a good market for the business of wooden utensils for the home and office in the city of Iquitos. This relationship is inverse negative (-0.688), which means that there is a medium and high supply of wooden utensils, but demand is low. The supply is medium at a range of 40.1%, while the supply is LOW at a range of 40.4%.
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