Citas bibligráficas
Mireles, P., (2024). La gestión estratégica y la ventaja competitiva en la empresa Parque del Recuerdo [Universidad Nacional de Educación Enrique Gúzman y Valle]. https://repositorio.une.edu.pe/handle/20.500.14039/640
Mireles, P., La gestión estratégica y la ventaja competitiva en la empresa Parque del Recuerdo []. PE: Universidad Nacional de Educación Enrique Gúzman y Valle; 2024. https://repositorio.une.edu.pe/handle/20.500.14039/640
@mastersthesis{renati/1019691,
title = "La gestión estratégica y la ventaja competitiva en la empresa Parque del Recuerdo",
author = "Mireles Espinoza, Pedro Salvador",
publisher = "Universidad Nacional de Educación Enrique Gúzman y Valle",
year = "2024"
}
The objective of this research work was carried out at Parque del Recuerdo in Callao in 2020 and addressed the following problem: What is the relationship between strategic management and the competitive advantage of the Parque del Recuerdo company? The formulated objective was to determine this relationship during the period 2020. To achieve the proposed objective, the procedures of the quantitative methodology were used. The applied research approach was used, while the research design was non-experimental, cross-sectional and descriptive in nature. The population under study was made up of the employees of Parque del Recuerdo-Callao, selecting a sample of 100 employees. According to the findings of the study, it is observed that the relationship between strategic management and competitive advantage in the Parque del Recuerdo company is high level. It was concluded that strategic management has a significant and high relationship with the competitive advantage in the Parque del Recuerdo company in Callao, with a confidence level of 99.0% and a probability of error of 1.0%.
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