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Browsing by Author García Olivo, Jose Alejandro
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Showing results 1 to 1 of 1
Impacto de reputación (mianzi), interactividad y confianza en la intención de recompra de teléfonos inteligentes en redes sociales
García Olivo, Jose Alejandro
;
Valle Silva-Santisteban, Jose Luis
Asesorado por
Guardamino Baskovich, Romy Barbel Ruth
19-Apr-2024
Universidad Peruana de Ciencias Aplicadas (UPC)
Reputación
;
Comercio en Redes Sociales
;
Recompra
;
Teléfonos Inteligentes
;
Interactividad
;
Reputation
;
Social Commerce
;
Repurchase
;
Smartphones
;
Interactivity