Bibliographic citations
Perez, A., Marquez, O. (2023). El uso de un chatbot potenciado por inteligencia artificial y su influencia en la mejora del indicador de cumplimiento de los ejecutivos de Módulos Corporativos en una empresa de seguros [Trabajo de Suficiencia Profesional, Universidad Peruana de Ciencias Aplicadas (UPC)]. http://hdl.handle.net/10757/670074
Perez, A., Marquez, O. El uso de un chatbot potenciado por inteligencia artificial y su influencia en la mejora del indicador de cumplimiento de los ejecutivos de Módulos Corporativos en una empresa de seguros [Trabajo de Suficiencia Profesional]. PE: Universidad Peruana de Ciencias Aplicadas (UPC); 2023. http://hdl.handle.net/10757/670074
@misc{sunedu/3566836,
title = "El uso de un chatbot potenciado por inteligencia artificial y su influencia en la mejora del indicador de cumplimiento de los ejecutivos de Módulos Corporativos en una empresa de seguros",
author = "Marquez Montalvo, Omar Alejandro",
publisher = "Universidad Peruana de Ciencias Aplicadas (UPC)",
year = "2023"
}
Nowadays, various companies seek to improve and streamline their processes. Regardless of the sector to which they belong, their systematization turns out to be a positive solution. For this reason, in this day and age, organizations are committed to incorporating technology related to the field of information processing. One of the great technological contributions in the business world is artificial intelligence. Thanks to this, it is evident that the processes related to the customer service area have evolved and improved. That is to say, the reception of information is transformed and processed instantly to be able to provide a quick response. Therefore, the most useful tool for the aforementioned data processing is a virtual assistant. In an insurance company, a conversational bot contributes to the time management of sales executives, since communication and the response with the requested information is faster. Therefore, it would be relevant to understand how this could add value in an organization in the insurance industry in Latin America. This research document is aimed at the use of artificial intelligence as a chatbot (LeoBot), where a company’s insurance brokers ensure good customer service. Likewise, this would allow them to have greater productivity and increase the perception of customer satisfaction, regarding the services and/or products offered.
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