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Navarro, A., Rosales, J., Puelles, N., Condori, S., Gutierrez, L. (2022). NutriSalud [Trabajo de investigación, Universidad Peruana de Ciencias Aplicadas (UPC)]. http://hdl.handle.net/10757/660197
Navarro, A., Rosales, J., Puelles, N., Condori, S., Gutierrez, L. NutriSalud [Trabajo de investigación]. PE: Universidad Peruana de Ciencias Aplicadas (UPC); 2022. http://hdl.handle.net/10757/660197
@misc{sunedu/3175116,
title = "NutriSalud",
author = "Gutierrez Rojas, Luis Miguel",
publisher = "Universidad Peruana de Ciencias Aplicadas (UPC)",
year = "2022"
}
Title: NutriSalud
Authors(s): Navarro De la cruz, Alexandra Margot; Rosales Gonzalez, Jessica Del Mar; Puelles Luna, Nohemi; Condori Arias, Sara Isabel; Gutierrez Rojas, Luis Miguel
Advisor(s): Gaviria Clemente, Juan Francisco
Keywords: Nutrition; Alimentación saludable; Comida saludable; Nutrición; Healthy food; Healthy nutrition
OCDE field: https://purl.org/pe-repo/ocde/ford#5.02.04; http://purl.org/pe-repo/ocde/ford#5.00.00
Issue Date: 22-Feb-2022
Institution: Universidad Peruana de Ciencias Aplicadas (UPC)
Abstract: El proyecto Nutrisalud S.A.C consiste en la venta de menús saludables a través de un web app, la cual incluye el delivery gratis en los distritos de Miraflores, Barranco, Surquillo, Surco, San Isidro y Jesús Maria, el segmento del cliente al que apunta el proyecto empresarial, son hombres y mujeres entre 21 y 40 años que deseen cuidar su nutrición y tener una vida más saludable.
El presente proyecto nace debido al exceso del consumo de comida rápida, grasa saturada, grasa trans, azúcar, sodio, entre otros. Según Instituto Nacional de Salud (INS) el 70 % de la población entre hombres y mujeres padecen de obesidad y sobrepeso perjudicando su salud a largo plazo.
Para realizar este proyecto empresarial se necesita una inversión total de S/.47,489.00 la cual incluye inversión tangible, intangible, capital de trabajo y gastos pre operativos, dinero que se necesitara para comenzar las operaciones del proyecto, los accionistas realizarán un aporte propio del 60% del dinero que se necesita para ser realidad el proyecto, pero además, se requiere de inversores externos para completar el resto de la inversión, solo para fines del curso se considera financiamiento tradicional (bancos).
The Nutrisalud SAC project consists of the sale of healthy menus through an web app, which includes free delivery in the districts of Miraflores, Barranco, Surquillo, Surco, San Isidro and Jesús Maria, the customer segment targeted by the project business, are men and women between 21 and 40 years of age who want to take care of their nutrition and have a healthier life. This project was born due to the excess consumption of fast food, saturated fat, trans fat, sugar, sodium, among others. According to the National Institute of Health (INS), 70% of the population between men and women suffer from obesity and overweight, harming their long-term health. To carry out this business project, a total investment of S / 47,489.00 is needed, which includes tangible and intangible investment, working capital and pre-operative expenses, money that will be needed to start the operations of the project. The shareholders will make their own contribution of 60%. of the money that is needed to make the project a reality, but in addition external investors are required to complete the rest of the investment, only for the purposes of the course it is considered traditional financing (banks).
The Nutrisalud SAC project consists of the sale of healthy menus through an web app, which includes free delivery in the districts of Miraflores, Barranco, Surquillo, Surco, San Isidro and Jesús Maria, the customer segment targeted by the project business, are men and women between 21 and 40 years of age who want to take care of their nutrition and have a healthier life. This project was born due to the excess consumption of fast food, saturated fat, trans fat, sugar, sodium, among others. According to the National Institute of Health (INS), 70% of the population between men and women suffer from obesity and overweight, harming their long-term health. To carry out this business project, a total investment of S / 47,489.00 is needed, which includes tangible and intangible investment, working capital and pre-operative expenses, money that will be needed to start the operations of the project. The shareholders will make their own contribution of 60%. of the money that is needed to make the project a reality, but in addition external investors are required to complete the rest of the investment, only for the purposes of the course it is considered traditional financing (banks).
Link to repository: http://hdl.handle.net/10757/660197
Discipline: Administración de Empresas; Marketing; Administración de Banca y Finanzas
Grade or title grantor: Universidad Peruana de Ciencias Aplicadas (UPC). División de Estudios Profesionales para Ejecutivos (EPE)
Grade or title: Bachiller en Marketing; Bachiller en Administración de Banca y Finanzas; Bachiller en Administración de Empresas
Register date: 27-Jun-2022; 27-Jun-2022
This item is licensed under a Creative Commons License