Bibliographic citations
Elorrieta, D., Ibañez, O. (2018). Ventajas de la certificación orgánica para la exportación de maracuyá al mercado californiano a través de CEPROVASC, Trujillo - La Libertad, 2018 [Tesis, Universidad Privada del Norte]. https://hdl.handle.net/11537/13772
Elorrieta, D., Ibañez, O. Ventajas de la certificación orgánica para la exportación de maracuyá al mercado californiano a través de CEPROVASC, Trujillo - La Libertad, 2018 [Tesis]. PE: Universidad Privada del Norte; 2018. https://hdl.handle.net/11537/13772
@misc{sunedu/2806563,
title = "Ventajas de la certificación orgánica para la exportación de maracuyá al mercado californiano a través de CEPROVASC, Trujillo - La Libertad, 2018",
author = "Ibañez Flores, Oladiz Sara",
publisher = "Universidad Privada del Norte",
year = "2018"
}
Over time, the export of organic products to various international markets has been increasing, generating great advantages for exporters, be it economic or social advantages. In our country there are companies and entities that are dedicated to the export of agricultural products, the Central Cooperative of Producers of the Valle de Santa Catalina (CEPROVASC) that provides organic passion fruit to the company Frutos Tongorrape S.A. (FRUTOSA) that allows to position your product in the main destinations of the USA and Europe since consumers of these markets consume organic products for the different benefits they have. Different companies analyze whether the application of organic certification brings advantages in business, CEPROVASC was one of the first agricultural entities in Trujillo to apply organic certification, therefore, the following problem was raised: How organic certification constitutes an advantage for the export of passion fruit to the Californian market through CEPROVASC, Trujillo, La Libertad 2018? The objective of this research is to determine how organic certification constitutes an advantage for the export of passion fruit to the Californian market through CEPROVASC. Subsequently, the following hypothesis was raised: Organic certification is an advantage for the export of passion fruit to the Californian market through CEPROVASC, Trujillo, La Libertad 2018. This hypothesis was confirmed after having obtained the results of the interview with the president of the cooperative, the questionnaires applied to the partners of this and the bibliographic review. With this research it was found that there are advantages of organic certification for the export of passion fruit to the Californian market, which include aspects such as: positive environmental impact, advantage to access international markets, advantages as commercial strategies before others of conventional products, advantages and benefits with the price before a conventional product, advantages and benefits when accessing credits by financial entities, advantages and benefits for the health and economy of the producers when betting on organic certification. Finally, this research will contribute as a model or guide for small businesses, associations or cooperatives that are planning to enter the international markets with organic products which generates a differentiation and a culture of awareness of the care of the environment to preserve the nature that provides different natural resources to humanity.
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