Bibliographic citations
Cóndor, D., Lezama, T., Villegas, J., Cherres, S. (2017). El valor compartido en las empresas del sector telecomunicaciones en el Perú [Pontificia Universidad Católica del Perú]. http://hdl.handle.net/20.500.12404/9069
Cóndor, D., Lezama, T., Villegas, J., Cherres, S. El valor compartido en las empresas del sector telecomunicaciones en el Perú []. PE: Pontificia Universidad Católica del Perú; 2017. http://hdl.handle.net/20.500.12404/9069
@mastersthesis{sunedu/2665209,
title = "El valor compartido en las empresas del sector telecomunicaciones en el Perú",
author = "Cherres Juárez, Sergio Luis",
publisher = "Pontificia Universidad Católica del Perú",
year = "2017"
}
The present research aimed to describe the current situation of the application of Shared Value (VC) in the Companies of the Telecommunications Sector in Peru, using as an evaluation tool the VC Indicators (Porter, Hills, Pfitzer, Patscheke, & Hawkins, 2013); Which allowed to identify the state of the application of the VC in the following dimensions: (a) degree of knowledge in the application of the VC, (b) level of preparation in the application of the VC, (c) level of application of the VC with focus In the Porter and Kramer Theory, and (d) level of VC application with focus on Value Theory and Stakeholder Theory. The present investigation had a quantitative approach, of descriptive scope, of non-experimental and longitudinal trend design; And a sample of four telecommunication companies located in Lima and with coverage in the national scope. Through the present investigation and the application of these indicators of VC, it was determined that the Telecommunications Sector in Peru has an average-high rating in terms of VC application. The results make it possible to note that the Sector has carried out an important management around the social and environmental aspects; and in turn the sample allowed to infer that 67% of the surveyed companies were in better conditions to apply the VC principle, characterized by the existence of policies oriented towards the sustainable development strategy; In addition, they have procedures and management systems with a focus on CSR
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