Bibliographic citations
Marchena, G., Velásquez, D., Quiñones, O., Romero, G. (2017). Diagnóstico preliminar del sector turismo de Lambayeque: un estudio descriptivo, 2013 [Pontificia Universidad Católica del Perú]. http://hdl.handle.net/20.500.12404/8715
Marchena, G., Velásquez, D., Quiñones, O., Romero, G. Diagnóstico preliminar del sector turismo de Lambayeque: un estudio descriptivo, 2013 []. PE: Pontificia Universidad Católica del Perú; 2017. http://hdl.handle.net/20.500.12404/8715
@mastersthesis{sunedu/2655046,
title = "Diagnóstico preliminar del sector turismo de Lambayeque: un estudio descriptivo, 2013",
author = "Romero Tineo, Geenady",
publisher = "Pontificia Universidad Católica del Perú",
year = "2017"
}
This research aims to make a preliminary diagnosis of the factors that affect the tourism industry in Lambayeque, using a qualitative approach based on in-depth interviews with experts and field work. For the study were considered factors related to resources, infrastructure, quality, destination management and tourist perception based on tourism competitiveness Dwyer and Kim’s model (2003). The results of the study suggest that Lambayeque has an advantage in resources to combine nature endowed with cultural heritage, making it attractive in order to have a different approach to the tourist. It also has development opportunities, such as the lack of evening entertainment, low quantity of hotels, and inadequate management of the sector, among others. Furthermore the results suggest continuing problems of sanitation and garbage collection, as well as the low perception of security that causes lack of development in the tourism of the region. The importance of the study lies in the diagnosis that is made of the main factors affecting the tourism sector and that reveal the advantages and disadvantages in order to provide high quality tourism
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