Bibliographic citations
Alegre, D., (2019). Innovación de servicios turísticos para la satisfacción del turista en las Salineras de Maras, provincia de Urubamba, Cusco - 2019 [Tesis, Universidad Andina del Cusco]. https://hdl.handle.net/20.500.12557/3713
Alegre, D., Innovación de servicios turísticos para la satisfacción del turista en las Salineras de Maras, provincia de Urubamba, Cusco - 2019 [Tesis]. PE: Universidad Andina del Cusco; 2019. https://hdl.handle.net/20.500.12557/3713
@misc{renati/956770,
title = "Innovación de servicios turísticos para la satisfacción del turista en las Salineras de Maras, provincia de Urubamba, Cusco - 2019",
author = "Alegre Morales, Deysi",
publisher = "Universidad Andina del Cusco",
year = "2019"
}
The research work is entitled: Innovation of tourist services for the satisfaction of tourists in the Salineras de Maras, Province of Urubamba, Cusco - 2019, has as a general problem, how the innovation of tourist services is related to tourist satisfaction which general objective is to determine the relationship between tourism services innovation and tourist satisfaction, in order to have a greater demand in this sector, knowing how the work is developing but with the observations given, it has nothing innovative and its general hypothesis is The innovation of tourist services is directly related to the satisfaction of tourists in the Salineras of Maras, province of Urubamba, Cusco The methodology that it will carry is a type of research that is not experimental with a quantitative approach, the design of the research is Correlational - Transversal which worked with a population of 3050 tourists, which is the amount they visit to the place, applying the formula to find the Sample size gives us as a result of 370 tourists, as an instrument of data collection is the questionnaire, for this the technique of data analysis is making use of the Chi Square Distribution, descriptive statistics, with the support of SPSS V23. Therefore, the innovation of tourist services has been concluded and the tourist satisfaction according to the hypothesis test, the p-value = 0.000 <0.05 was obtained in the chi-square test, so we accept the null hypothesis and there is a direct relationship between tourism service innovation and tourist satisfaction
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