Bibliographic citations
Peña, W., (2024). Importancia del clima laboral en el área de trade marketing de un outsourcing en Santiago de Surco, Lima, Perú, 2022 [Tesis, Universidad Privada del Norte]. https://hdl.handle.net/11537/38019
Peña, W., Importancia del clima laboral en el área de trade marketing de un outsourcing en Santiago de Surco, Lima, Perú, 2022 [Tesis]. PE: Universidad Privada del Norte; 2024. https://hdl.handle.net/11537/38019
@misc{renati/931859,
title = "Importancia del clima laboral en el área de trade marketing de un outsourcing en Santiago de Surco, Lima, Perú, 2022",
author = "Peña Rios, Walter Eduardo",
publisher = "Universidad Privada del Norte",
year = "2024"
}
This research was developed to understand the importance of the work environment in the Trade Marketing area of an outsourcing company in Santiago Surco, Lima, Peru. Descriptive research with a qualitative approach was carried out, with the work environment as a variable, working with a sample of 30 associates, using the interview as a technique and a reliable question guide validated by experts as an instrument. The results were obtained: • In openness to technological changes, it is important to provide the worker with technological tools and equipment because they facilitate the development of their functions. • In human resources, as a result, workers do not feel that the company cares about their well-being beyond their salary. • In communication, as a result, workers feel that they are listened to by their immediate bosses and to a lesser extent in higher positions. • In motivation, as a result, 50% indicate that the company does care about the emotional part, the other 50% do not feel that way. • In decision-making, the opinions of workers are heard within the company and they are considered autonomous in their functions. As conclusions, the dimensions part of the study directly infers the work environment, affecting the performance of workers in the Trade Marketing area of outsourcing.
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