Bibliographic citations
Calderón, M., Galindo, A. (2009). Plan de negocios para la implementación de un café bar para jóvenes y adultos en la ciudad de Trujillo: Chill Out Café Bar [Tesis, Universidad Privada del Norte]. https://hdl.handle.net/11537/10215
Calderón, M., Galindo, A. Plan de negocios para la implementación de un café bar para jóvenes y adultos en la ciudad de Trujillo: Chill Out Café Bar [Tesis]. PE: Universidad Privada del Norte; 2009. https://hdl.handle.net/11537/10215
@misc{renati/522467,
title = "Plan de negocios para la implementación de un café bar para jóvenes y adultos en la ciudad de Trujillo: Chill Out Café Bar",
author = "Galindo Morales, Ana Lucía",
publisher = "Universidad Privada del Norte",
year = "2009"
}
The Peruvian economy will grow 2.5 percent this year, was projected by the new Multi-Annual Macroeconomic Framework, according to Economy Minister Luis Carranza. Part of this economic growth is also due to the increase in jobs generated from Peruvian or foreign companies that are betting in Peru. The Minister of Labor and Employment Promotion, Jorge Villasante, said that Peru is a country that maintains a growth trend, despite the international financial crisis, which ensures the growth of jobs. He explained that for every percentage point of growth of Gross Domestic Product (GDP), employment grew 0.7 percentage points. He said that in 2008, Peru's economy grew nine percent and employment more than seven percent, which means that over 800 thousand people got jobs in Peru. We have that Peru is in a constant growth, and particularly the region La Libertad with 1,617,050.00 inhabitants and the city of Trujillo with 811.979 inhabitants, both have been growing steadily. The trend shows that there is convenience to develop the project entitled: BUSINESS PLAN FOR A COFFEE BAR IMPLENTACIÓN OF YOUTH AND ADULTS IN THE CITY OF TRUJILLO. The project will be made based on two reasons, for providing to the marketplace of Trujillo a new proposal referring to this kind of business and, the other for contributing to the growth of the region, giving more people earnings through jobs that would be offered to carry on the project. Besides, the activity of cafe and bar at the sector of services is also having the greatest reception in Peru, especially in Lima. And according to studies realized in Trujillo, it also will have the same acceptance in this marketplace. Despite the variety that exists in Trujillo of cafes and bars, separately; we feel the need to focus on one place that offers both services. All we had the necessity to find a place to spend some time with friends and be able to feel comfortable in a pleasant atmosphere; in our town this concept exists, but it is not a merger of cafe and bar yet. For this reason we think is the appropriate moment for the realization of this coffee bar. The coffee bar pretends to offer a comfortable and relaxed surroundings with a combination of services with different kinds of coffee and a varied bar. Is a differential that will provide for people who can spend a pleasant moment for either business or social relationships. To achieve this project, it is required a place where to implement the arrangements according to the background we wish to provide. The investment amounts to approximately S/ 239 218.57, of which the third part of financing reaches 40% of total investment, the balance consists of the contribution of partners is S/. 143 531.14. All estimates and calculations have been considered in Nuevos Soles and U.S. Dollars. Financial Statements have been provided annually as is the economic and financial evaluation considered a prospect for the project 5 years. As shown in the study, this business is a profitable investment alternative with an Economic Internal Rate of Return of 50%, with a Financial Internal Rate of Return of 72.28% and a benefit - cost 2.05.
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