Bibliographic citations
Aquino, L., Olivares, H. (2023). Plataforma integral para la gestión de salones de belleza y un marketplace que conecta a los salones con clientes en el mercado peruano [Trabajo de Suficiencia Profesional, Universidad Peruana de Ciencias Aplicadas (UPC)]. http://hdl.handle.net/10757/670908
Aquino, L., Olivares, H. Plataforma integral para la gestión de salones de belleza y un marketplace que conecta a los salones con clientes en el mercado peruano [Trabajo de Suficiencia Profesional]. PE: Universidad Peruana de Ciencias Aplicadas (UPC); 2023. http://hdl.handle.net/10757/670908
@misc{renati/411043,
title = "Plataforma integral para la gestión de salones de belleza y un marketplace que conecta a los salones con clientes en el mercado peruano",
author = "Olivares Zarsoza, Herald Matias",
publisher = "Universidad Peruana de Ciencias Aplicadas (UPC)",
year = "2023"
}
Instant Technologies S.A.C., founded by an experienced General Manager in the beauty industry, proposes a project to address the challenges faced by salon owners, focusing on efficient business management and improved productivity. Chapter 1 provides the project definition, its overall and specific objectives, which include the implementation of two integrated platforms: a beauty salon management system and a customer Marketplace. Success is measured by indicators such as average ticket, frequency of visits, loyalty, and acquisition of new customers. Chapter 2 explores the theoretical framework supporting the project, addressing key concepts, standards, and best practices related to beauty salon management and applied technology. Additionally, it highlights the legal framework that supports the implementation of the platforms. Chapter 3 details the project's development, from designing the solution to its validation and results analysis. The comprehensive proposal of BeautySync Pro is described, emphasizing the interconnection and synchronization of the two platforms (management SaaS and user Marketplace) to increase productivity and enhance the customer experience. Lastly, Chapter 4 presents conclusions and recommendations for the ongoing success of BeautySync Pro in the beauty market. The report concludes with references and appendices that enhance understanding of the project. In summary, BeautySync Pro aims to transform management and productivity in beauty salons, leveraging technology as a strategic ally and promoting a customer-centric approach and sustainable business growth.
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