Bibliographic citations
Flores, E., Flores, E., Mitac, J., Morales, J., Vicente, C. (2021). Servicio de pausas activas para el bienestar en el trabajo [Trabajo de investigación, Universidad Peruana de Ciencias Aplicadas (UPC)]. http://hdl.handle.net/10757/660059
Flores, E., Flores, E., Mitac, J., Morales, J., Vicente, C. Servicio de pausas activas para el bienestar en el trabajo [Trabajo de investigación]. PE: Universidad Peruana de Ciencias Aplicadas (UPC); 2021. http://hdl.handle.net/10757/660059
@misc{renati/399584,
title = "Servicio de pausas activas para el bienestar en el trabajo",
author = "Vicente Sánchez, Cristina",
publisher = "Universidad Peruana de Ciencias Aplicadas (UPC)",
year = "2021"
}
This project aims to be considered as an alternative solution for problems related to mental health and work stress which have increased due to the current situation. Work happy is a virtual platform for distance care of active online breaks, our extensive staff of specialists will be ready to provide the best online service with the highest quality standards. Likewise, our project is supporting based on primary sources, which allowed us to identify the absence of companies that provide a remote service of active breaks, to this is added the lack of attention by the State on issues related to mental health. In order to validate our business model, qualitative (in-depth interview) and quantitative (PMV) information was collected in order to innovate the mental health market by providing a powerful value proposition, which will be shown to potential creditors of the service. I effectively delimited the target market which allowed establishing strategies focused on providing a unique attractive service focusing on improving states of anxiety, depression and stress, through active breaks that enhance their work performance. Finally, this project maintains a low-cost structure, this allowed to result in positive flows from the first year. This is reflected in the COK of 12.58% and an IRR of 2279.48% that turns out to be attractive for project investors.
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