Bibliographic citations
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Chunga, S., García, P., Osorio, R., Sueros, C., Valencia, F. (2021). Maui Restobar [Trabajo de investigación, Universidad Peruana de Ciencias Aplicadas (UPC)]. http://hdl.handle.net/10757/660077
Chunga, S., García, P., Osorio, R., Sueros, C., Valencia, F. Maui Restobar [Trabajo de investigación]. PE: Universidad Peruana de Ciencias Aplicadas (UPC); 2021. http://hdl.handle.net/10757/660077
@misc{renati/399573,
title = "Maui Restobar",
author = "Valencia Ochoa, Felix Augusto",
publisher = "Universidad Peruana de Ciencias Aplicadas (UPC)",
year = "2021"
}
Title: Maui Restobar
Authors(s): Chunga Panduro, Sheila Florisa; García Vergaray, Pedro Alexis; Osorio Chamochumbi, Rodrigo Alfredo; Sueros Vargas, Carlos Jesus; Valencia Ochoa, Felix Augusto
Advisor(s): Osorio Delgado, Carlos Ruben
Keywords: Entretenimiento; Diversión; Bar; Plan de negocio; Entertainment; Fun; Business plan
OCDE field: http://purl.org/pe-repo/ocde/ford#5.00.00; https://purl.org/pe-repo/ocde/ford#5.02.04
Issue Date: 11-Dec-2021
Institution: Universidad Peruana de Ciencias Aplicadas (UPC)
Abstract: Maui Resto Bar de temática hawaiana, busca ser un local de entretenimiento como lugar de escapatoria de la rutina. Brinda noches de entretenimiento a través de presentaciones en vivo, tales como, música en vivo, Stand up comedy y karaoke, acompañados de juegos de mesa como billar, mesa de fulbito, cartas, jenga, ludo, etc; asimismo brinda tragos y piqueos para hacer de la experiencia más amena.
El local se encuentra ubicado en el distrito de Los Olivos, en una zona comercial donde también hay otros negocios, siendo así una zona estratégica; asimismo, es de fácil acceso para los distritos de Lima Norte. Los clientes potenciales son personas de 25 a 45 años, de NSE B y C de Lima Norte y Callao.
Maui Restobar ofrece un servicio eficiente, en el cual se le brinda al cliente información de las instalaciones, horarios, productos y servicios, para que el cliente pueda sacar el máximo provecho de su noche en el local. Asimismo, el negocio se compromete a brindar experiencias únicas, con la finalidad de generar una distracción de la rutina. Nuestra ventaja competitiva son la temática hawaiana, las presentaciones en vivo y los juegos de mesa.
Para hacer realidad este proyecto se necesita una inversión de S/158,612.00 para obtener una TIR del 27.93%; siendo así un proyecto rentable para los inversionistas. El proyecto presenta una propuesta que nos diferencia de la competencia, además cuenta con un equipo comprometido para lograr los objetivos establecidos.
Maui Restobar, with a Hawaiian theme, seeks to be an entertainment venue as a place to escape from the routine. It offers evenings of entertainment through live presentations, such as live music, Stand up comedy and karoke, accompanied by board games such as pool, soccer table, cards, jenga, ludo, etc; It also offers drinks and snacks to make the experience more enjoyable. The place is located in the Los Olivos district, in a commercial area where there are also other businesses, thus being a strategic area; Likewise, it is easily accessible to the districts of Lima Norte. Potential clients are people between 25 and 45 years old, from NSE B and C from Lima Norte and Callao. Maui Restobar offers an efficient service, in which the client is provided with information about the facilities, schedules, products and services, so that the client can make the most of their night at the premises. Likewise, the business is committed to providing unique experiences, in order to create a distraction from the routine. Our competitive advantage is the Hawaiian theme, live performances and board games. To make this project a reality, an investment of S / 158,612 is needed to obtain an IRR of 27.93%; thus being a profitable project for investors. The project presents a proposal that differentiates us from the competition, also has a committed team to achieve the established objectives.
Maui Restobar, with a Hawaiian theme, seeks to be an entertainment venue as a place to escape from the routine. It offers evenings of entertainment through live presentations, such as live music, Stand up comedy and karoke, accompanied by board games such as pool, soccer table, cards, jenga, ludo, etc; It also offers drinks and snacks to make the experience more enjoyable. The place is located in the Los Olivos district, in a commercial area where there are also other businesses, thus being a strategic area; Likewise, it is easily accessible to the districts of Lima Norte. Potential clients are people between 25 and 45 years old, from NSE B and C from Lima Norte and Callao. Maui Restobar offers an efficient service, in which the client is provided with information about the facilities, schedules, products and services, so that the client can make the most of their night at the premises. Likewise, the business is committed to providing unique experiences, in order to create a distraction from the routine. Our competitive advantage is the Hawaiian theme, live performances and board games. To make this project a reality, an investment of S / 158,612 is needed to obtain an IRR of 27.93%; thus being a profitable project for investors. The project presents a proposal that differentiates us from the competition, also has a committed team to achieve the established objectives.
Link to repository: http://hdl.handle.net/10757/660077
Discipline: Administración de Empresas; Marketing; Negocios Internacionales
Grade or title grantor: Universidad Peruana de Ciencias Aplicadas (UPC). División de Estudios Profesionales para Ejecutivos (EPE)
Grade or title: Bachiller en Administración de Empresas; Bachiller en Marketing; Bachiller en Negocios Internacionales
Register date: 1-Jun-2022
This item is licensed under a Creative Commons License