Bibliographic citations
Cortez, R., Neyra, C. (2022). Modelo de aceptación tecnológica y la intención de compra por internet de la generación X en Piura 2021 [Tesis, Universidad Privada Antenor Orrego]. https://hdl.handle.net/20.500.12759/8721
Cortez, R., Neyra, C. Modelo de aceptación tecnológica y la intención de compra por internet de la generación X en Piura 2021 [Tesis]. PE: Universidad Privada Antenor Orrego; 2022. https://hdl.handle.net/20.500.12759/8721
@misc{renati/378485,
title = "Modelo de aceptación tecnológica y la intención de compra por internet de la generación X en Piura 2021",
author = "Neyra Da Silva, Claudia Patricia",
publisher = "Universidad Privada Antenor Orrego",
year = "2022"
}
This research focused on evaluating if the known Technolgy Acceptance Model known as TAM, could be applied in order to explainthe purchase on line intention of an age group in Piura city. Understsnding that the referred model has been matter of valid and different modifications from several authors, this study was based in one of these variants and for this it was raised as general objective todetermine the relationship between the TAM Model and the purchaseintention of the X generation in Piura city in the year 2020. It was a descritive, correlational an longitudinal research. The population wereindividuals whose age fluctuates between 40 and 55 years old. The sample was about 384 people to whom a survey was applied. The results indicate that exist a positive and significative relationship between the Technolgy Acceptance Model and the the purchaseintention of the X generation. A value of 139.972 was obtained in the Chi square test and this value is greater than the tabulated value, which was 21.026. Besides the value of P was 0.000, smaller than 0.05
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