Bibliographic citations
Baltodano, V., Solis, M. (2016). Propuesta de plan estratégico para la Empresa Constructora y Servicios S.A. del año 2016 al 2021, Trujillo - La Libertad [Tesis, Universidad Privada Antenor Orrego - UPAO]. https://hdl.handle.net/20.500.12759/3534
Baltodano, V., Solis, M. Propuesta de plan estratégico para la Empresa Constructora y Servicios S.A. del año 2016 al 2021, Trujillo - La Libertad [Tesis]. : Universidad Privada Antenor Orrego - UPAO; 2016. https://hdl.handle.net/20.500.12759/3534
@misc{renati/376946,
title = "Propuesta de plan estratégico para la Empresa Constructora y Servicios S.A. del año 2016 al 2021, Trujillo - La Libertad",
author = "Solis Verastegui, Mayra Alessandra",
publisher = "Universidad Privada Antenor Orrego - UPAO",
year = "2016"
}
This document refers to “PROPUESTA DE PLAN ESTRATÉGICO PARA LA EMPRESA CONSTRUCTORA Y SERVICIOS S.A., DEL AÑO 2016 AL 2021, TRUJILLO-LA LIBERTAD.” The strategic plan is the result of a thorough analysis of external and internal factors of service maintenance of water and wastewater in our city by CONSERSA, which helped identify the main opportunities, threats, strengths, and weaknesses of the industry. Also, from the development of different matrix, we were able to establish the main strategies to meet long-term goals and their shortterm goals, with the purpose to achieve the vision outlined. To fulfill the objectives it was necessary to implement a methodology for the correct analysis of internal and external factors of the company; information was compiled by interviewing the manager and we also made surveys to customers and employees thereof, which the current actual situation of the company, the base was known to propose strategic planning, determined on the axes of development as: Training staff and maintain responsibility in their work area; Likewise the strategic objectives were established: the mission and vision, and organizational values of the company. This proposed strategic plan should consider competition phenomena appear with the proliferation of companies providing the same service. That is why, with the implementation of proposed strategies after careful analysis, we want to create a competitive advantage in CONSERSA. Each strategy has its own tactics, and these tactics have their operations. After we made the methodology of the strategic plan, we obtained 9 strategies to implement, strategies that will help CONSERSA maintain the focus in the future and the present. In addition, these strategies help to control the organizational direction.
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