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Lavanda, C., Puente, J., Quintanilla, A. (2019). Chef a domicilio [Trabajo de investigación, Universidad Peruana de Ciencias Aplicadas (UPC)]. http://hdl.handle.net/10757/625523
Lavanda, C., Puente, J., Quintanilla, A. Chef a domicilio [Trabajo de investigación]. PE: Universidad Peruana de Ciencias Aplicadas (UPC); 2019. http://hdl.handle.net/10757/625523
@misc{renati/368287,
title = "Chef a domicilio",
author = "Quintanilla Tavara, Ana",
publisher = "Universidad Peruana de Ciencias Aplicadas (UPC)",
year = "2019"
}
Title: Chef a domicilio
Other Titles: Chef at Home
Advisor(s): Vargas García, Allan Herminio
Keywords: Creación de empresas; Gastronomía; Servicios de alimentación; Comidas y banquetes; Administración de Empresas; Lima (Lima, Perú)
Issue Date: 17-Feb-2019
Institution: Universidad Peruana de Ciencias Aplicadas (UPC)
Abstract: Chef a domicilio es un proyecto que fue analizado en base a la cantidad de personas que deseen disfrutar de un buen momento con todas las atenciones sin salir de su domicilio.
Nuestro negocio consiste en brindar un servicio personalizado, en la comodidad de tu hogar, en la preparación de platillos de corte nacional e internacional otorgando un ahorro de tiempo, dinero y con la confianza plena que serán atendidos por los mejores chefs. Nuestros puntos de contacto con el cliente será la plataforma de servicio, la cual estará con la información necesaria que el cliente necesite para poder ingresar, registrar sus datos y para posteriormente ser contactado. Contaremos también con los canales alternos tales como Brochures, Facebook, YouTube para generar mayor exposición de la marca.
Para cualquier promoción futura, se usará la plataforma y Facebook como principales medios de comunicación. Mediante el siguiente análisis se logra obtener la viabilidad del proyecto ya que se ha encontrado una tasa de aceptación de más de 50% en el landing page desde el primer momento, donde identificamos la necesidad que tienen los clientes en ahorrar tiempo y disfrutar un buen momento sintiéndose comodidad.
Chef at home is a project that was analyzed based on the number of people who wish to enjoy a good time with all the attention without leaving their home. Our business is to provide a personalized service, in the comfort of your home, in the preparation of national and international dishes, saving time, money and full confidence that will be served by the best chefs. Our point of contact with the client will be the service platform, which will be with the necessary information that the client needs to be able to enter, register their data and then be contacted. We will also have alternative channels such as Brochures, Facebook, YouTube to generate more exposure of the brand. For any future promotion, the platform and Facebook will be used as the main means of communication. Through the following analysis, the viability of the project is achieved, since an acceptance rate of more than 50% has been found on the landing page from the first moment, where we identify the need that customers have to save time and enjoy a good time. feeling comfort.
Chef at home is a project that was analyzed based on the number of people who wish to enjoy a good time with all the attention without leaving their home. Our business is to provide a personalized service, in the comfort of your home, in the preparation of national and international dishes, saving time, money and full confidence that will be served by the best chefs. Our point of contact with the client will be the service platform, which will be with the necessary information that the client needs to be able to enter, register their data and then be contacted. We will also have alternative channels such as Brochures, Facebook, YouTube to generate more exposure of the brand. For any future promotion, the platform and Facebook will be used as the main means of communication. Through the following analysis, the viability of the project is achieved, since an acceptance rate of more than 50% has been found on the landing page from the first moment, where we identify the need that customers have to save time and enjoy a good time. feeling comfort.
Link to repository: http://hdl.handle.net/10757/625523
Discipline: Administración de Empresas
Grade or title grantor: Universidad Peruana de Ciencias Aplicadas (UPC). División de Estudios Profesionales para Ejecutivos (EPE)
Grade or title: Bachiller en Administración de Empresas
Register date: 16-Apr-2019
This item is licensed under a Creative Commons License