Bibliographic citations
Cancho, K., Sihua, A., Tocto, S., Mogrovejo, M. (2018). Proyecto protector de colchones con tecnología anti fluidos [Trabajo de investigación, Universidad Peruana de Ciencias Aplicadas (UPC)]. http://hdl.handle.net/10757/624796
Cancho, K., Sihua, A., Tocto, S., Mogrovejo, M. Proyecto protector de colchones con tecnología anti fluidos [Trabajo de investigación]. PE: Universidad Peruana de Ciencias Aplicadas (UPC); 2018. http://hdl.handle.net/10757/624796
@misc{renati/367499,
title = "Proyecto protector de colchones con tecnología anti fluidos",
author = "Mogrovejo Godoy, María Claudia Noemi",
publisher = "Universidad Peruana de Ciencias Aplicadas (UPC)",
year = "2018"
}
The present work has as purpose to propose a viable sustainable business model, based on innovation and demand, words that identify the reason for this project. Because of these piece of work, several sources have been revised and relevand information was selected to help us focus and get close to what costumers really want. This business project of mattress´s pads with antifluid technology contains 9 chapters, in which we cover topics as: general aspects, strategic planning, research and market validation, marketing plan, plan of operations, organizational structure and human resources; and finally the economic plan financial. The central idea of this work is to validate and verify that this business project is viable and economically profitable, both in optimistic as pessimistic scenarios. Finally, we believe that this project has been developed under the minimum parameters required by our university and will be of great help for investors wishing to run it.
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