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Navarrete, L., Vásquez, R., Vega, L. (2017). Metro Ya [Trabajo de investigación, Universidad Peruana de Ciencias Aplicadas (UPC)]. http://hdl.handle.net/10757/624300
Navarrete, L., Vásquez, R., Vega, L. Metro Ya [Trabajo de investigación]. PE: Universidad Peruana de Ciencias Aplicadas (UPC); 2017. http://hdl.handle.net/10757/624300
@misc{renati/367101,
title = "Metro Ya",
author = "Vega Quicaño, Liliana",
publisher = "Universidad Peruana de Ciencias Aplicadas (UPC)",
year = "2017"
}
Title: Metro Ya
Advisor(s): Ramírez Bohada, Juan Carlos
Keywords: Administración de procesos; Servicio al cliente; Gestión de la calidad; Desarrollo de software de aplicación; Plataforma web; Transporte público; Administración de Banca y Finanzas; Lima (Lima, Perú)
Issue Date: 1-Dec-2017
Institution: Universidad Peruana de Ciencias Aplicadas (UPC)
Abstract: “Metro Ya”, nace mediante un estudio de una necesidad latente que existe en el mercado actual de Lima Metropolitana.
Actualmente en la ciudad de Lima, el 75% de limeños se moviliza en transporte público esto equivale a 7 millones 340 mil habitantes aproximadamente. Es muy usual que los usuarios del transporte público estén muy descontentos por el servicio que ofrecen, uno de los problemas que existe es el desorden y la aglomeración de personas que desean utilizar este medio.
“Metro Ya” será la primera aplicación móvil capaz de agilizar tu viaje en estos medios de transporte, que permitirá al cliente obtener servicios como: recargas virtuales a través de tu tarjeta de crédito/ debito, disponibilidad de los buses y estaciones.
Nuestro equipo humano estará conformado por profesionales responsables, creativos, entusiastas que tienen una visión muy ambiciosa de crecimiento no sólo dentro del territorio peruano, sino que también en países de Latinoamérica.
Luego del estudio realizado, evidenciamos que existe un mercado potencial muy atractivo para este servicio y estamos convencidos que nuestro proyecto es la solución a la necesidad identificada. Asimismo, creemos que “Metro Ya” es un proyecto único, innovador, rentable y con mucha proyección para crecer y ser el mejor del mercado.
“Metro Ya”, it’s born through a study of a latent need that exists in the current market of Metropolitan Lima. Currently in the city of Lima, 75% of citizens is mobilized by public transport, this is equivalent to 7 million 340 thousand people, roughly. It is very common that users of public transport are not happy with the service they offer, one of the problems that exists is the disorder and the agglomeration of people who want to use this medium. “Metro Ya” will be the first mobile application able to speed up your trip in these means of transport, which will allow the customer to obtain services such as: virtual recharges through your credit / debit card, availability of buses and stations. Our team will be conformed by responsible, creative, enthusiastic professionals who have a very ambitious vision of growth not only within the Peruvian territory, but also in Latin America countries. After the study, there is a very attractive potential market for this service and we are convinced that our project is the solution to the identified need. Likewise, we believe that “Metro Ya“ is a unique, innovative, profitable project with a lot of projection to grow and be the best in the market.
“Metro Ya”, it’s born through a study of a latent need that exists in the current market of Metropolitan Lima. Currently in the city of Lima, 75% of citizens is mobilized by public transport, this is equivalent to 7 million 340 thousand people, roughly. It is very common that users of public transport are not happy with the service they offer, one of the problems that exists is the disorder and the agglomeration of people who want to use this medium. “Metro Ya” will be the first mobile application able to speed up your trip in these means of transport, which will allow the customer to obtain services such as: virtual recharges through your credit / debit card, availability of buses and stations. Our team will be conformed by responsible, creative, enthusiastic professionals who have a very ambitious vision of growth not only within the Peruvian territory, but also in Latin America countries. After the study, there is a very attractive potential market for this service and we are convinced that our project is the solution to the identified need. Likewise, we believe that “Metro Ya“ is a unique, innovative, profitable project with a lot of projection to grow and be the best in the market.
Link to repository: http://hdl.handle.net/10757/624300
Discipline: Administración de Banca y Finanzas
Grade or title grantor: Universidad Peruana de Ciencias Aplicadas (UPC). División de Estudios Profesionales para Ejecutivos (EPE
Grade or title: Bachiller en Administración de Banca y Finanzas
Register date: 1-Oct-2018
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