Bibliographic citations
Tacilla, G., Villanueva, F. (2017). Características de la competitividad empresarial en el sector lácteo de la ciudad de Cajamarca en el año 2017 [Tesis, Universidad Privada del Norte]. https://hdl.handle.net/11537/12665
Tacilla, G., Villanueva, F. Características de la competitividad empresarial en el sector lácteo de la ciudad de Cajamarca en el año 2017 [Tesis]. PE: Universidad Privada del Norte; 2017. https://hdl.handle.net/11537/12665
@misc{renati/1686308,
title = "Características de la competitividad empresarial en el sector lácteo de la ciudad de Cajamarca en el año 2017",
author = "Villanueva Vásquez, Flor Margarita",
publisher = "Universidad Privada del Norte",
year = "2017"
}
In the field of business competitiveness, analysis of internal and external factors is carried out, in the research it focused on the importance of the analysis of internal factors for the dairy business sector of Cajamarca. The internal factors are related to qualitative measurement values, which are due to characteristics that are immersed in each dimension of their assets, these are the tangible, intangible resources and their capacities; Each dimension needs to be managed or managed and has subdimensions clearly of qualitative value that helped identify these characteristics that measure the level of competence of each company that is part of this sector, each sub-dimension was qualified using qualitative indicators collected through the census method, applied to all the companies that belong to the dairy sector in Cajamarca; Therefore, the companies that are part of the dairy sector in Cajamarca that analyze the behavior of these characteristics and indicators with certainty will obtain their level of competitiveness in said market.
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