Bibliographic citations
Chávez, K., Olivos, R. (2016). La inteligencia comercial como herramienta implementada en un sistema organizacional de recojo de información para la elaboración, comercialización y exportación del sazonador de hoja de palta pulverizada, California 2016 [Tesis, Universidad Privada del Norte]. https://hdl.handle.net/11537/10258
Chávez, K., Olivos, R. La inteligencia comercial como herramienta implementada en un sistema organizacional de recojo de información para la elaboración, comercialización y exportación del sazonador de hoja de palta pulverizada, California 2016 [Tesis]. PE: Universidad Privada del Norte; 2016. https://hdl.handle.net/11537/10258
@misc{renati/1675193,
title = "La inteligencia comercial como herramienta implementada en un sistema organizacional de recojo de información para la elaboración, comercialización y exportación del sazonador de hoja de palta pulverizada, California 2016",
author = "Olivos Mendoza, Rosa Jacqueline",
publisher = "Universidad Privada del Norte",
year = "2016"
}
ABSTRACT This thesis aims to use business intelligence as a tool for information gathering, which implemented an organizational support system decision will facilitate the processing, marketing and export of avocado leaf seasoning spray. With the main purpose of that company executives Huaylla Products have at their disposal a complete picture of the state of business indicators that affect instantly, while also maintaining the ability to analyze in detail those not meeting the expectations set to determine the most appropriate action plan. For this survey, depth interviews and document review .what result gave us the usefulness of the support system of the projected launch of our product and the aspects involved in it as the market decision, competition they used , the quantity to produce and market and feasibility indicators. It intends to follow the steps of business intelligence supported by a systematic solution information processing implemented in the company Huaylla Products minimize risks, provide timely and quality information enabling the correct strategic decisions on production and marketing of the product Palta Jallps.
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