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Quispe, W., (2025). Innovación tecnológica y competitividad empresarial en las MYPES de Trujillo, 2023 [Tesis, Universidad Privada Antenor Orrego]. https://hdl.handle.net/20.500.12759/57772
Quispe, W., Innovación tecnológica y competitividad empresarial en las MYPES de Trujillo, 2023 [Tesis]. PE: Universidad Privada Antenor Orrego; 2025. https://hdl.handle.net/20.500.12759/57772
@misc{renati/1668539,
title = "Innovación tecnológica y competitividad empresarial en las MYPES de Trujillo, 2023",
author = "Quispe Lozada, Walter Enrrique",
publisher = "Universidad Privada Antenor Orrego",
year = "2025"
}
Title: Innovación tecnológica y competitividad empresarial en las MYPES de Trujillo, 2023
Authors(s): Quispe Lozada, Walter Enrrique
Advisor(s): Rossi Valverde, Ricardo Manuel
Keywords: Innovacion Tecnologica; Competitividad Empresarial
OCDE field: https://purl.org/pe-repo/ocde/ford#5.02.04
Issue Date: 2025
Institution: Universidad Privada Antenor Orrego
Abstract: El presente estudio tuvo como objetivo principal investigar la relación entre la
innovación tecnológica y la competitividad empresarial en las Micro y Pequeñas
Empresas (MYPES) de Trujillo en el año 2023. Para lograr este objetivo, se llevaron
a cabo análisis detallados de los niveles de innovación tecnológica y competitividad
empresarial, así como de las correlaciones entre estas variables.
Los resultados mostraron que un porcentaje significativo de las MYPES de Trujillo
están invirtiendo en innovación tecnológica, con un 25% clasificado como bajo, 47%
como medio y 28% como alto. Además, se encontró una correlación positiva y
significativa entre la innovación tecnológica y la competitividad empresarial,
respaldada por coeficientes de correlación de Spearman que van desde 0.662 hasta
0.804.
Basándose en estos hallazgos, se concluye que la innovación tecnológica
desempeña un papel fundamental en la mejora de la competitividad empresarial en
las MYPES de Trujillo. Se identificaron áreas clave para fortalecer, como la adopción
de nuevas tecnologías, el desarrollo de sistemas de control de calidad efectivos y la
promoción de la formación y retención de talento.
En resumen, este estudio resalta la importancia estratégica de la innovación
tecnológica como un factor determinante para el éxito y la sostenibilidad de las
MYPES en el entorno empresarial actual, proporcionando nuevas ideas para futuras
iniciativas y políticas de desarrollo empresarial en la región de Trujillo.
The main objective of this study was to investigate the relationship between technological innovation and business competitiveness in Micro and Small Enterprises (MSEs) in Trujillo in the year 2023. To achieve this objective, detailed analyses of the levels of technological innovation and business competitiveness, as well as the correlations between these variables, were carried out. The results showed that a significant percentage of Trujillo's MSEs are investing in technological innovation, with 25% classified as low, 47% as medium and 28% as high. In addition, a positive and significant correlation was found between technological innovation and business competitiveness, supported by Spearman correlation coefficients ranging from 0.662 to 0.804. Based on these findings, it is concluded that technological innovation plays a key role in improving business competitiveness in MSEs in Trujillo. Key areas for strengthening were identified, such as the adoption of new technologies, the development of effective quality control systems, and the promotion of training and talent retention. In summary, this study highlights the strategic importance of technological innovation as a determining factor for the success and sustainability of MSEs in the current business environment, providing new ideas for future business development initiatives and policies in the Trujillo region.
The main objective of this study was to investigate the relationship between technological innovation and business competitiveness in Micro and Small Enterprises (MSEs) in Trujillo in the year 2023. To achieve this objective, detailed analyses of the levels of technological innovation and business competitiveness, as well as the correlations between these variables, were carried out. The results showed that a significant percentage of Trujillo's MSEs are investing in technological innovation, with 25% classified as low, 47% as medium and 28% as high. In addition, a positive and significant correlation was found between technological innovation and business competitiveness, supported by Spearman correlation coefficients ranging from 0.662 to 0.804. Based on these findings, it is concluded that technological innovation plays a key role in improving business competitiveness in MSEs in Trujillo. Key areas for strengthening were identified, such as the adoption of new technologies, the development of effective quality control systems, and the promotion of training and talent retention. In summary, this study highlights the strategic importance of technological innovation as a determining factor for the success and sustainability of MSEs in the current business environment, providing new ideas for future business development initiatives and policies in the Trujillo region.
Link to repository: https://hdl.handle.net/20.500.12759/57772
Discipline: Administración
Grade or title grantor: Universidad Privada Antenor Orrego. Facultad de Ciencias Economicas
Grade or title: Licenciado en Administración
Juror: Alpaca Salvador, Hugo Antonio; Llerena Fernández, Mónica Liliana; Flores Rodríguez, Luis Alberto
Register date: 27-Jan-2025
This item is licensed under a Creative Commons License