Bibliographic citations
Tomayconza, F., (2023). Diseño de Interfaz de Usuario para plataformas digitales en proyectos de la industria de seguros en Latinoamérica. [Pontificia Universidad Católica del Perú]. http://hdl.handle.net/20.500.12404/26541
Tomayconza, F., Diseño de Interfaz de Usuario para plataformas digitales en proyectos de la industria de seguros en Latinoamérica. []. PE: Pontificia Universidad Católica del Perú; 2023. http://hdl.handle.net/20.500.12404/26541
@misc{renati/13988,
title = "Diseño de Interfaz de Usuario para plataformas digitales en proyectos de la industria de seguros en Latinoamérica.",
author = "Tomayconza Gallegos, Fatima Lucia",
publisher = "Pontificia Universidad Católica del Perú",
year = "2023"
}
The following report has the goal of talking about the UI designer role, giving the definitions about the profile in theory and in practice carried out in a transnational consultancy in design and development in digital products company, pointing out the relevance of the role in the field of experience design for different digital platforms for two companies focused on the insurance sector in Latin America. Likewise, we describe the step-by-step methodology applied in projects and explain the dynamics and deliverables that are elaborated, which profiles are involved, and what is the objective in each stage of the process, as a result, what is the final deliverable presented to the client. In addition, we put greater emphasis on UI Designer’s tasks, as well as the skills required to perform this role in the design process, and we will highlight the relevance of the synergy that this role has with other profiles involved in the process, such as the UX and UR Designer. Finally, we conclude on how design is subject to changes in a post-pandemic global situation demanding that companies align themselves with digital era challenges forcing an update of traditional processes and tools into digital products, or improving existing digital platforms of the company based on new objectives.
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