Bibliographic citations
Benavides, R., Yzaguirre, A. (2024). Ajuste entre la tarea y la tecnología, utilidad percibida, satisfacción en relación a intención de continuidad a través de aplicaciones de entrega de comida [Trabajo de investigación, Universidad Peruana de Ciencias Aplicadas (UPC)]. http://hdl.handle.net/10757/682120
Benavides, R., Yzaguirre, A. Ajuste entre la tarea y la tecnología, utilidad percibida, satisfacción en relación a intención de continuidad a través de aplicaciones de entrega de comida [Trabajo de investigación]. PE: Universidad Peruana de Ciencias Aplicadas (UPC); 2024. http://hdl.handle.net/10757/682120
@misc{renati/1299648,
title = "Ajuste entre la tarea y la tecnología, utilidad percibida, satisfacción en relación a intención de continuidad a través de aplicaciones de entrega de comida",
author = "Yzaguirre Gutiérrez, Alex Fabian",
publisher = "Universidad Peruana de Ciencias Aplicadas (UPC)",
year = "2024"
}
In the present work, we have investigated the variables that influence the intention of continuity in a food delivery application. These are fit between task and technology, perceived utility, satisfaction, and intention of continuity. These variables will justify why they should be considered in a food delivery study and the importance they have within the industry. The methodology used is based on an explanatory cross-sectional study over time with a quantitative perspective. The evaluation of the population will be convenience-based, through a non-probabilistic sample of 400 people who used a food delivery application the previous month. Additionally, it will be required that they have a purchase frequency of at least twice a month and a usage history of more than six months. Similarly, it will be carried out through structural equations and 5-point Likert scales with SmartPLS software.
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