Bibliographic citations
Aguilar, M., Alcedo, M. (2022). Plan de negocios para la ampliación del servicio para la Escuela de Canto Bemol & Medio - Servicios Musicales: corrección de problemas en el lenguaje mediante el canto dirigido a aficionados y profesionales [Trabajo de Suficiencia Profesional, Universidad Peruana de Ciencias Aplicadas (UPC)]. http://hdl.handle.net/10757/661291
Aguilar, M., Alcedo, M. Plan de negocios para la ampliación del servicio para la Escuela de Canto Bemol & Medio - Servicios Musicales: corrección de problemas en el lenguaje mediante el canto dirigido a aficionados y profesionales [Trabajo de Suficiencia Profesional]. PE: Universidad Peruana de Ciencias Aplicadas (UPC); 2022. http://hdl.handle.net/10757/661291
@misc{renati/1293243,
title = "Plan de negocios para la ampliación del servicio para la Escuela de Canto Bemol & Medio - Servicios Musicales: corrección de problemas en el lenguaje mediante el canto dirigido a aficionados y profesionales",
author = "Alcedo Avalos, María Angélica",
publisher = "Universidad Peruana de Ciencias Aplicadas (UPC)",
year = "2022"
}
The present work proposes the intervention to the singing school Bemol & Medio Musical Services, trying to include within it an innovative face-to-face and personalized service, based on vocal technique, for the correction of speech problems, particularly: functional dyslalia, with in order to achieve a good interpretation, in terms of sound, vocalization, posture, transmission of emotions and artistic development. In the first chapter, the justification of the business model will be seen, which starts from a desire to safeguard the vocal health of students from the school itself, and then to know the objectives to be achieved for the student who suffers from functional dyslalia. In the second chapter, the Theoretical Framework of the project will be presented, which contains duly cited sources about Functional Dyslalia in adults and work with them; in addition to knowing the background of the Bemol & Medio Musical Services, its current situation and reaction to the pandemic caused by COVID-19. The third chapter will present the Methodological Design of the project, which will deal with the mission, vision, objectives, as well as the analysis of the current market, marketing activities and operational strategies, as well as the schedule and financial results. Finally, the conclusions of the same will be raised, to know the limitations and prospects that we have identified throughout the work.
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