Bibliographic citations
Chavez, G., Covarrubias, M., Salazar, C., Sifuentes, L., Vilchez, M. (2022). Tienda virtual de ropa de marca de segunda mano: MAWKA [Trabajo de investigación, Universidad Peruana de Ciencias Aplicadas (UPC)]. http://hdl.handle.net/10757/660617
Chavez, G., Covarrubias, M., Salazar, C., Sifuentes, L., Vilchez, M. Tienda virtual de ropa de marca de segunda mano: MAWKA [Trabajo de investigación]. PE: Universidad Peruana de Ciencias Aplicadas (UPC); 2022. http://hdl.handle.net/10757/660617
@misc{renati/1292695,
title = "Tienda virtual de ropa de marca de segunda mano: MAWKA",
author = "Vilchez Campusano, Milagros del Rosario",
publisher = "Universidad Peruana de Ciencias Aplicadas (UPC)",
year = "2022"
}
Due to the pandemic and in recent years, the sale of second-hand clothing has increased not only in Peru, but in different parts of the world. This is a business model that provides people to sell unused clothing and make extra profits for it. These sales are made by people who buy garments, use them and then sell them as they seek to renovate their closet, thus providing the opportunity for another person to reuse the garment. At present, this type of sales has been growing due to the fashion trends that appear continuously and this, allows to trigger various ways of generating business. Due to this and the high trend for eco-friendly fashion, Mawka is born, a brand dedicated to sustainable fashion through the sale of garments via social networks, Facebook and Instagram and a web platform that will present the garments so that you can buy directly and through a click, the plus that you have as a company that sells second-hand clothes is the repair of the garment, providing a difference to make the sale.
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